Wednesday 6 January 2016

Virgin Holidays reviews creative account, Cillit Bang launches first global campaign, Tech trends to watch at CES

Campaign Daily Fix

Campaign

January 06, 2016

Campaign Daily Fix

Latest news
Virgin Holidays splits with M&C Saatchi and reviews creative account
Virgin Holidays splits with M&C Saatchi and reviews creative account

James Swift

Virgin Holidays is reviewing its creative advertising account, ending its three year relationship with M&C Saatchi.

Cillit Bang's first global campaign features Flashdance tune and Madonna dancer
Cillit Bang's first global campaign features Flashdance tune and Madonna dancer

Michelle Perrett

Cleaning product brand Cillit Bang is launching its first global campaign, "the mechanic", created by BETC Paris.

FCB Inferno picks up global BMW brief
FCB Inferno picks up global BMW brief

James Swift

FCB Inferno has expanded its brief with BMW, winning a pitch to create a global campaign for the car marque's xDrive.

Mr Porter picks ODD for creative brief
Mr Porter picks ODD for creative brief

Michelle Perrett

MrPorter.com, the men's fashion website, has appointed creative agency ODD, following a competitive pitch.

M&S Bank retains Story as creative agency
M&S Bank retains Story as creative agency

Michelle Perett

M&S Bank has retained Story as its creative agency after it launched a review last year.

Gimmick or game changer? Digital trend predictions for 2016
Gimmick or game changer? Digital trend predictions for 2016

Damian Blackden

Maxus Global's chief strategy officer predicts the digital trends emerging from the Consumer Electronics Show that will make an immediate impact.

Fullscreen and GroupM join forces to connect brands with social media stars
Fullscreen and GroupM join forces to connect brands with social media stars

Susan Kuchinskas

Partnership gives WPP agencies and clients special access to social media stars and tracking technology

Acxiom's Thaer Namruti rejoins Starcom Mediavest Group
Acxiom's Thaer Namruti rejoins Starcom Mediavest Group

Gurjit Degun

Thaer Namruti, the European strategy director at Acxiom, has been appointed to the new role of senior vice president for precision marketing strategy at Starcom Mediavest Group.

Memorial date set for award-winning director Ray Barrett
Memorial date set for award-winning director Ray Barrett

John Tylee

An evening celebrating the life of Ray Barrett, the multi-award winning art director who died in September, is to be held in London next Monday.

The Work
TravelSupermarket
TravelSupermarket "holiday like a German" by The Corner

Germans know how to plan a holiday and TravelSupermarket can help you imitate them, according to the brand's latest campaign.

CES 2016
CES 2016: top six tech trends to watch
CES 2016: top six tech trends to watch

Steve Blakeman

OMD's Steve Blakeman previews the tech on display at this year's Consumer Electronics Show in Las Vegas.

How CES will affect media
How CES will affect media

Thomas Laranjo

While the early news that CES will be more ‘now’ and less ‘wow’ may be bad for technology fanatics, for us media planners this is great news.

CES 2016: Samsung's grocery-shopping fridge, Ford's talking cars and Apple Watch imitators
CES 2016: Samsung's grocery-shopping fridge, Ford's talking cars and Apple Watch imitators

Ben Bold

Yesterday (5 January) saw the post-festivity blues lift for the world's technophiles, when global geek-fest the Consumer Electronics Show (CES) 2016 opened its doors for business.

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