This week's top features and opinions: How adland is doing on gender diversity, Why DDB is entering fewer awards, When social media goes wrong

view in web browser add to safe senders list January 17, 2016 Campaign Sunday Best

This week's top features and opinions This is adland '16: Part one: Gender Kate Magee Campaign and the IPA uncover the breakdown of gender and ethnicity in the biggest IPA member agencies. In part one of our report, we examine the gender make-up of the industry. The end of false recognitions Amir Kassaei You'll be seeing less work from DDB at award shows in 2016. Here's why. When social media goes wrong Andy Nairn I'd like to share a mildly amusing but, in some ways, somewhat terrifying experience that happened to me on social media last week. A view from Dave Trott: Checklists beat brains Dave Trott Atul Gawande is the professor of surgery at Harvard Medical School. How to be a chairman Cilla Snowball The job involves running the board and being a cheerleader for the company - with no room for egos. A fair and balanced ad industry is reward in itself Claire Beale In the past few months, I've been asked - not always politely, often with an aggressive call to duty and sometimes with a hint of the bully - to promote a range of reports, lectures, seminars, debates about women in creative industries. The rapid rise of MG OMD's new 'people-first' leader Omar Oakes Tim Pearson has been thrust into the CEO role after two promotions in quick succession. But his prized client John Lewis has no doubt that he is the right man for the job. Adland inspires a brighter outlook for the high street Maisie McCabe As is often the way on this sceptred isle, it was the weather's fault. Revolution in music brings opportunities for brands Catie Dear Catie Dear says media planning and buying for the music industry is changing radically to reflect consumption patterns. 11 trends at CES 2016 The Consumer Electronics Show last week saw traditional brands expand into other areas, virtual reality rise in prominence and the Internet of Everything. Campaign rounds up the top developments. How Daren Rabinovitch made Ikea's surrealist TV ad Rabinovitch, who works in augmented visual reality, directed Ikea's surrealist "come home to play" TV spot. The new deal-makers Gideon Spanier A new report finds a greater array of both buyers and sellers in the marcoms space. Can Channel 4 make ad-free Formula One pay? Gideon Spanier The broadcaster plans to show live races without advertising. Is it a commercially viable option, Gideon Spanier asks. The govt must make its intentions clear over C4 Gideon Spanier It is time for the government to end the uncertainty over Channel 4 privatisation. Has adland reason to be bullish in 2016? In the month that adlanders detox after the New Year excesses, do they expect 2016 to bring all the joy of an extended hangover or will there be enough excuses to uncork the Champagne again? On the Campaign couch: Can a boss be too nice? Jeremy Bullmore Can you be too nice to be the boss? Campaign Jobs Super duper ACCOUNT DIRECTOR / SENIOR ACCOUNT DIRECTOR– award winning integrated agency, SW London - £40k-£60k plus benefits Judi Patton, London (Greater) Senior Creative Strategist £70 - £80K + benefits Rare Selection, London (Central), London (Greater) Senior Account Manager £38000 - £42000 per annum + benefits The Great & The Good, London Account Manager £28000 - £32000 per annum + significant benefits The Great & The Good, London See all jobs

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