Media AM - Sacla hires new UK media agency, MediaCom North appoints COO

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12th January 2016

Sacla picks The Village Communications to handle UK media Sacla, the Italian food brand, has appointed The Village Communications to run its media buying and planning account after a competitive pitch. Branded content: a new emerging communications ecosystem Consumers don't care about the channels - it's all advertising to them, says the executive chairman of Karmarama. Chris Broadbent named chief operating officer at MediaCom North Group Chris Broadbent, the chief business development officer at MediaCom Leeds, has become the chief operating officer at MediaCom North Group. Japanese auto translator ad goes viral over sexual harassment accusations Logbar, maker of the Ili automatic translator device, was praised for its product but criticised for a "sexist" ad where a man asks women to kiss him.   Move over, tablets - smartphones are the top mobile video device Tablets have been able to maintain a hold as the media device of choice for video viewing – until now.   Presented by Adobe Campaign Viral Chart: Donald Trump electorate campaign most-shared Donald Trump's electoral campaign focusing on Islamic terrorism was the most-shared ad last week. Dead people in ads: is it ever appropriate? It can be done well, but there are many examples of advertisers just getting it wrong, says the executive creative director of Havas Helia. Cannes Lions owner makes move towards £1bn stock market float The owner of Cannes Lions has taken a step towards a possible £1 billion London stock market flotation after filing documents this week to become a publicly listed company, Campaign can reveal. Latest blogs My Media Week: Anna Hickey It’s a people-focused start to the year for Anna Hickey, managing director at Maxus, as she kicks off a new people and culture programme and a shared parental leave policy. How CES will affect media While the early news that CES will be more ‘now’ and less ‘wow’ may be bad for technology fanatics, for us media planners this is great news. 2016: Prepare for the empowered mobile consumer ZenithOptimedia Worldwide and GlobalWebIndex forecasts young people spending more time accessing the internet via mobile than all other devices combined by 2018. So what does this mean for 2016? Commercial Sales Manager- Bath , BIKE Channel UK highly competitive salary with a company car and attractive commission / bonus scheme., Bath, Somerset Sales Executive - Subscriptions , Carreras Lathane Associates - CLA £27k + comm., London (West), London (Greater) Advertisement Manager , Carreras Lathane Associates - CLA £60k + comm., London (South), London (Greater) Senior Conference Producer - Large Scale Events , Dragonfly Recruitment £30000 - £35000 per annum + Bonus + Benefits, London Digital Partner , SYLEX Recruitment £55000 - £70000 per annum, Benefits: shares, Central London

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