Sunday Supplement - Taking an in-depth look at the biggest issues in marketing

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Marketing Sunday Supplement , 31st January 2016

Why WhatsApp's brand plans will revolutionise mobile marketing Goodbye EE? Writing on the wall as BT completes mobile acquisition Domino's digital boss Nick Dutch on Snapchat, smartwatches and mobile Super Bowl 2016 teasers: the art of the campaign before the game Why Adidas has pulled its multimillion-pound IAAF sponsorship early Reflections on David Bowie's optimistic tech legacy Can table service and 'gourmet' burgers bring the lustre back to McDonald's? FCUK revival 'better than doldrums of the French Connection main brand' A view from Dave Trott: Secret drinker Peak iPhone shows the technology cycle is pausing for breath Will blockchain or Beyoncé change the world? JOBS BOARD AV Senior Planner Buyer - DR & Brand , Dot-Gap£30k , London (Central) Mid weight .Net Developer - Agency London , Network Career Consultants£30000 - £36000 per annum , London Account Manager - FREELANCE / CONTRACT / PERMANENT , Royds Raphael£35k-£40k / £160-£180 day rate , London (Central), London (Greater) Account Manager / Senior Account Manager , Royds Raphael£40K-+£45K +bonus+benefits , London (Central), London (Greater) Senior Brand Strategist - Global Brand & Innovation Consultants , Royds Raphael£65k-£75k+neg , London (Central), London (Greater)

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