Wednesday, 2 February 2011

Campaign Daily Fix - McCann Erickson, Harrods, Asda, Reader's Digest, Saatchi & Saatchi

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Campaign Daily Fix
 
02 February 2011  
Latest News
Brett Gosper: McCann UK chairman steps down (picture credit: Colin Stout)
Brett Gosper out at McCann Europe
Daniel Farey-Jones and Anne Cassidy, 02 February 2011

Brett Gosper, the chief executive of McCann Worldgroup EMEA and McCann UK chairman, is leaving the company.

 
Harrods: agrees to bin Cluedo-style ad
Harrods escapes ban for 'murder' ad
Ed Owen, 02 February 2011

Harrods has escaped a ban by the Advertising Standards Authority (ASA) for a print ad that played on the game Cluedo, featuring a mock-up of a murder.

 
Asda: ASA bans three Price Guarantee ads
Asda price comparison ads fall foul of rivals
Ed Owen, 02 February 2011

Three ads promoting Asda's Price Guarantee service have been banned by the ASA for "misleading" consumers about products that may or may not be included in the comparisons.

 
Reader's Digest: readies ecommerce push
Reader's Digest appoints digital agencies for ecommerce push
Katherine Levy, 01 February 2011

Reader's Digest UK has launched a digital push to accelerate ecommerce sales and increase magazine subscriptions.

 
Twitter: focus of a challenge for Saatchi & Saatchi candidates
Saatchis get social for grad recruitment challenge
Daniel Farey-Jones, 02 February 2011

Saatchi & Saatchi is posing candidates for its summer scholarship scheme the task of attracting as many Twitter followers and retweets of their musings as they can, over the next...

 
 
Also in the News
Ad industry gears up for softball season
Staff, 02 February 2011
Perfume ad banned for simulating drug use
Loulla-Mae Eleftheriou-Smith, 02 February 2011
 
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Latest Work
Honda 'this unpredictable life' by Wieden+Kennedy London
Honda 'this unpredictable life' by Wieden+Kennedy London
01 February 2011

Honda has launched its new Jazz with a 60" animated TV spot created by W+K London

 
British Heart Foundation 'mending broken hearts' by Grey London
British Heart Foundation 'mending broken hearts' by Grey London
01 February 2011

To celebrate its 50th anniversary, the British Heart Foundation launched a new integrated marketing campaign.

 
McCain 'say goodbye to guilt' by CMW
McCain 'say goodbye to guilt' by CMW
01 February 2011

McCain has launched a Facebook app, the first work created by CMW after being appointed in November.

 
More Work
 
Blogs
Latest Blog Entries
Gypsies on Ice and other exciting potential new formats
Jeremy Lee

At last. Channel 4 has finally found a ratings hit that will more than plug the gap left by Big...

WE COULDN'T EVEN GET ARRESTED
Dave Trott

  When he was young, my dad joined the police. On the first day, all the new recruits went into...

What happens when you mix Nurofen, Benylin and Sudafed ?
Steve Henry

    Well, the man-cold became man-flu. Forget bird flu or swine flu, what I had could knock an elephant...

The Gun Report 2011
Lolly and Nat

So it's that time of year again when agencies from around the globe flex their muscles, show off their might...

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Creative Team. upto £50k. , Emma & Rachael & You upto £50k,
Account Director , Daniel Marks London £45-50k + Benefits, Central London
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