Wednesday, 2 February 2011

Digital PM - News Corp's The Daily, Walmsley on digital, Yahoo's Tipple profiled and VML London

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Mudoch's Daily arrives, price and marketing will dictate success, say analysts
Mudoch's Daily arrives, price and marketing will dictate success, say analysts
by John Reynolds
02 February 2011, 04:15PM
Rupert Murdoch's much-trumpeted digital-only newspaper The Daily launched in New York today, with analysts pinpointing marketing and price as key factors that will determine its success.
Andrew Walmsley on Digital: The new agency model
Andrew Walmsley on Digital: The new agency model
by
02 February 2011, 12:00AM
Trading methods developed for the web are being adapted to offline media ahead of London 2012.
Profile: James Tipple, vice-president, marketing, at Yahoo! EMEA
Profile: James Tipple, vice-president, marketing, at Yahoo! EMEA
by Sarah Shearman
02 February 2011, 12:00AM
James Tipple, vice-president, marketing, at Yahoo! EMEA, is happy to embrace the brand's challenger status. Interview by Sarah Shearman.
VML London appoints new joint managing directors
VML London appoints new joint managing directors
by Sarah Shearman
02 February 2011, 04:14PM
VML London, the creative digital agency, has promoted Matthew Griffiths and Chris Wood to joint managing directors.
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Also in the news
Saatchis get social for grad recruitment challenge
by Daniel Farey-Jones, 02 February 2011, 08:00AM
Google accuses Microsoft's Bing of copying search results
by Daniel Farey-Jones, 02 February 2011, 10:05AM
The death of the brand website?
by Stuart Derrick, 02 February 2011, 12:00AM
Innocent ties up with Mumsnet
by Loulla-Mae Eleftheriou-Smith, 02 February 2011, 10:52AM
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