Thursday, 5 January 2012

Digital AM - Levi's, Google+, iAd, Microsoft, Starbucks

 
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Latest news
 
Levi's appoints Wunderman as first global digital agency  
Levi's appoints Wunderman as first global digital agency
by Sara Kimberley
05 January 2012, 11:40AM
 
Levi's has appointed Wunderman as its first global digital agency, with responsibility for creative, social media, data strategy and analytics.
 
Google+ hits 2.6m UK visitors, 66.7m worldwide  
Google+ hits 2.6m UK visitors, 66.7m worldwide
by Sarah Shearman
05 January 2012, 12:14PM
 
Google+, the search giant's latest attempt to succeed in the social space, received 2.6 million unique visits in the UK in November, according to the first UK-specific traffic data from comScore.
 
Apple hires Teresi to head iAd offering  
Apple hires Teresi to head iAd offering
by Sarah Shearman
05 January 2012, 09:43AM
 
Apple has appointed Adobe executive Todd Teresi to run its mobile advertising offering iAd ahead of a major media announcement, according to reports.
 
Microsoft sues beleaguered Comet over 'counterfeit' goods  
Microsoft sues beleaguered Comet over 'counterfeit' goods
by Matthew Chapman
04 January 2012, 03:48PM
 
Software giant Microsoft is launching legal proceedings against troubled electronics retailer Comet for allegedly creating and selling counterfeit Windows recovery CDs.
 
Starbucks updates loyalty scheme and extends iPhone app  
Starbucks updates loyalty scheme and extends iPhone app
by John Reynolds
05 January 2012, 11:48AM
 
Starbucks is replacing its current prepay member card with a new loyalty card scheme and, from today (5 January), is offering customers the chance to pay for their coffees with the Starbucks iPhone app.
 
Unruly secures £16m for overseas expansion  
Unruly secures £16m for overseas expansion
by Sarah Shearman
05 January 2012, 08:20AM
 
Unruly, the UK-based social video promotion and distribution specialist, has received a $25m (£16m) investment to fuel its international expansion.
 
 
Also in the news
 
Google demotes own browser in search rankings after promoted link debacle
by Sarah Shearman, 04 January 2012, 12:14PM
 
Trinity Mirror acquires digital comms specialist for £8m in cash
by John Reynolds, 04 January 2012, 11:51AM
 
Yahoo confirms PayPal's Scott Thompson as new CEO
by Sara Kimberley, 04 January 2012, 02:50PM
 
Media Agenda: Adam 'Sven' Williams on the rise of Spotify
by Mark Banham and Ben Hall, 04 January 2012, 01:36PM
 
The industry speaks: what will 2012 mean for media?
by Mark Banham, 04 January 2012, 02:19PM
 
 
From the blogs
 
Man forced out over use of LinkedIn CV, deemed "inappropriate use of social media"
@gordonmacmillan
05 January 2012, 12:06PM
 
What all brands must do to win consumers' digital hearts and minds
Maggie Lonergan
05 January 2012, 11:02AM
 
Next Pillar of Confidence?
Lisa Kettman-Kervinen, Worldwide Partners Inc
05 January 2012, 10:29AM
 
What inspires a Belgian most? Manchester City to find out via Twitter
Jennifer Whitehead
05 January 2012, 10:07AM
 
Eau de Moonshine
Greg Taylor
05 January 2012, 9:58AM
 
 
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