Marketing Daily - Tesco tackles horsemeat scandal with website showing food suppliers; plus Jaguar, Carlsberg, BlackBerry, and Heinz

Having trouble viewing this? View in web browser View text-only version   Breaking news from Marketing February 2013   Latest News   Tesco tackles horsemeat scandal with website showing food suppliers Ben Bold, 15 February 2013   Tesco is to launch a new "farm and factory" website as part...     Are brand birthdays really a cause for celebration? John Reynolds and Ben Bold, 15 February 2013   Coca-Cola, VW and The Financial Times are among the growing number of...     Sponsors express dismay over Oscar Pistorius murder charge Ben Bold, 15 February 2013   BT has expressed its shock over the news that brand ambassador Oscar...     Jaguar ties up with Lana Del Rey for F-Type feature film Ben Bold, 15 February 2013   Jaguar's new F-Type model stars in the music video for singer-songwriter Lana...     Carlsberg unveils low-alcohol citrus lager Gemma Charles, 15 February 2013   Carlsberg UK is to launch Carlsberg Citrus, a 2.8% ABV, flavoured lager,...     Former BlackBerry boss sells off his entire stake in the company Gordon MacMillan, 15 February 2013   Shares in BlackBerry fell last night as former co-chief executive officer, Jim...     Warren Buffett snaps up Heinz for £18bn John Reynolds, 14 February 2013   Heinz has been sold to the high-profile US financier Warren Buffett for...     Promotion: [Webcast] New Laws For Online Advertising: Are You Compliant? We’ll be drilling into the new UK CAP rules that came into effect on 4th Feb. Hear the steps you need to take to ensure you’re compliant - free registration.   Also in the News   Gordon's Gin unveils major innovation push Gemma Charles, 15 February 2013   Which luxury mascara brand is most prominent online? Brand barometer Gemma Charles, 15 February 2013       Blogs     Blind data or blind date? Get the Valentine’s Day edge. Mark Tomkins, TDA   Our industry is built on data. We spend our lives extracting and extrapolating it. We're experts at sifting and...     Demystifying mobile Mark Bainbridge   It’s sometimes a bit easy to get obsessed with our own subject matter, wondering how anyone ever coped without our...     Capturing the Super Bowl buzz James Withey   Super Bowl LXVII was truly epic this year; from the high octane game, to the star studded half time performances,...     Going beyond the CSR facade Hamish Pringle   The House of Commons seems like a fitting place to discuss social responsibility, with our politicians under scrutiny to deliver...     How will the high street prosper in 2013? Hayley Thomas   It's not been a great couple of weeks for the high street, and shoppers have been hitting social networking sites...             Whitepapers     New Laws for Online Advertising: Are You Compliant? (Webcast)   New rules from the UK Committee on Advertising Practices (CAP) covering ...     Online Retailers: Stepping up to the Challenge of Digital in 2013 (Expert Reports)   The online retail industry is developing at a rapid pace; evolving in li...     Multiple Digital Touch Points: One Voice (Webcast)   Powering a consistent brand message across a multichannel campaign calls...     SEO Update: Exploring The Opportunities For Global Growth In 2013 (Expert Reports)   This hard-hitting expert report forms the final chapter of our 2-part SE...     Inventive Strategies to Win Over the Student Market (Webcast)   With the average student spending over 3.7 hours a day online and a comb...         Brand Manager, The Glenmorangie Company Competitive Plus Benefits, Edinburgh Trade / Shopper Marketing Manager, Axis Search £45k + Car allowance + Benefits, North West (can also be Home Based but with 1-2 days per week in the NW Office) Product Marketing Manager - Food & Beverage, Travelodge £40,000 - £50,000 Depending On Experience, Oxfordshire Head Office but UK Travel Senior Digital Online Executive, Jayne Peirce £24K Basic + Realistic OTE up to £36K, Hampshire Financial Writer, Major Players £45000 - £55000 per annum + benefits, London Media and Sponsorship Development Manager - Leading Project Management Association, CHM Up to £40,000 per annum depending on experience, Princes Risborough, Buckinghamshire European Trade Marketing Manager, The Simmance Partnership £60K + bonus and benefits, Richmond, Surrey Midweight Designer - Digital & Print - Integrated Agency, B2B, ADLIB £28k - £34k, Bristol Midweight Designer - contract to perm - award winning Design Agency, ADLIB up to £25k, Bristol PR Account Director, The Fix Creative £Neg, Berkshire     Manage my bulletins   Send to a friend   Unsubscribe from this bulletin  Home   News   About Us   Contact Us   Advertising   Site Map   RSS Feeds   Log in     Advertising   Marketing   Media   Sales Promotion   Market Research   Digital   Public Relations   Design   Events   Direct Marketing  © Haymarket 1957 - 2013 All rights reserved Subscribe to: Post Comments (Atom) Followers Blog Archive ►  2024 (1) ►  April (1) ►  2023 (20) ►  August (1) ►  April (19) ►  2022 (1) ►  January (1) ►  2021 (3) ►  December (1) ►  October (1) ►  May (1) ►  2020 (2) ►  December (1) ►  February (1) ►  2019 (1) ►  September (1) ►  2018 (4) ►  December (1) ►  June (2) ►  May (1) ►  2017 (1209) ►  October (76) ►  September (127) ►  August (124) ►  July (126) ►  June (131) ►  May (123) ►  April (113) ►  March (137) ►  February (122) ►  January (130) ►  2016 (1573) ►  December (97) ►  November (128) ►  October (124) ►  September (127) ►  August (128) ►  July (126) ►  June (132) ►  May (127) ►  April (150) ►  March (148) ►  February (146) ►  January (140) ►  2015 (1791) ►  December (128) ►  November (157) ►  October (161) ►  September (162) ►  August (141) ►  July (162) ►  June (152) ►  May (144) ►  April (137) ►  March (156) ►  February (145) ►  January (146) ►  2014 (1788) ►  December (109) ►  November (151) ►  October (167) ►  September (161) ►  August (154) ►  July (164) ►  June (154) ►  May (149) ►  April (139) ►  March (151) ►  February (141) ►  January (148) ▼  2013 (1666) ►  December (99) ►  November (146) ►  October (158) ►  September (143) ►  August (139) ►  July (156) ►  June (134) ►  May (145) ►  April (141) ►  March (132) ▼  February (133) Media PM - Chris Blackhurst, TV advertising, Googl... 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