| | | Latest News | | | | | William Hill, the bookmaker, is reviewing its £15 million advertising account. | | | | | | Volvo Trucks' ad starring Jean Claude Van Damme has bested John Lewis's Christmas ad this week after being shared almost two million times in the past seven days. | | | | | | TMW has promoted its director of social engagement, Chris Buckley, to the new role of director of digital engagement, and Vikki Morgan, formerly the head of community, to the new position of head of social. | | | | | | Google has launched Google Partners, a new programme to connect small to medium-sized businesses (SMB) with agencies that can help them get more out of the web. | | | | | | Dove's "real beauty sketches" by Ogilvy & Mather is this year's most-shared ad, with 4.24 million shares across Facebook, Twitter and blogs in 2013. | | | | | | Twitter has announced the UK and US rollout of its TV conversation targeting tool, which allows brands and networks to directly target Twitter users already engaged with TV. | | | | | | Sainsbury's has been crowned The Marketing Society Brand of the Year 2013, in association with Marketing and Metro, and sponsored by Tag Worldwide. | | | | | | |
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