Digital AM - Vodafone, Coca-Cola, Thomas Cook, Yahoo, Rolls Royce

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list Latest news Vodafone seeks shop for ad rules by James Swift 14 November 2013, 07:00AM Vodafone is looking to hire an agency to help it create a set of guidelines to unite its advertising across the world. Wunderman scoops Coca-Cola CRM brief by Louise Ridley 14 November 2013, 07:00AM Coca-Cola has handed Wunderman a new CRM brief covering Northern Europe after a four-way pitch that kicked off in June. Thomas Cook calls CRM pitch as it focuses on digital model by Louise Ridley 14 November 2013, 07:00AM Thomas Cook is holding a CRM review as part of a wider overhaul of its marketing. Yahoo work-from-home ban is a trust issue, says Microsoft chief envisioning officer by Matthew Chapman 14 November 2013, 10:55AM Dave Coplin, Microsoft UK's chief envisioning officer, believes Yahoo's decision to make staff work from home indicates a lack of trust and will be reversed in a "few years". New Gravity Road video arm reflects rise in brand content by Arif Durrani 14 November 2013, 07:00AM Gravity Road has launched a standalone social video arm called Native Play to create and leverage content for brands on YouTube. Rolls Royce to use 3D printing for jet engine parts by Loulla-Mae Eleftheriou-Smith 14 November 2013, 11:40AM Rolls Royce is looking to the abilities of 3D printing to create parts for its jet engines, according to the company's head of technology strategy. Live: Thinkbox's blind data by Susan Billinge 14 November 2013, 09:19AM Live streamed coverage from Thinkbox's 'Blind Data: how to navigate to data you can love' event, designed to help marketers and planners sort the good data from the dodgy to improve TV's effectiveness, begins today at 9.30am. Promotion: Escaping The Multichannel Marketing Maze Mulitchannel still presents a headache for marketers when it comes to integrating different channels and their accompanying management and analytics systems.   This report provides detailed insight into the challenges affecting your peers and key strategies on how to overcome them.   Download the report for free here.   Also in the news Trinity Mirror posts 68% lift in digital audience but financial losses continue by Arif Durrani, 14 November 2013, 08:29AM JPMorgan cancels Twitter Q&A following rain of sarcasm by Jonathan Tilley, 14 November 2013, 11:09AM We can learn more from social media managers than how to sell snake oil by Russell Davies, 14 November 2013, 08:00AM Viral review: Need for Speed ad races to online success by Unruly, 14 November 2013, 08:21AM Iris buys CRM and data specialist by Louise Ridley, 14 November 2013, 07:00AM Promotion: Save 20% on digital marketing training Be at the top of your game for 2014. Booking now: Essential online training sessions in Mobile, Social Media, Integrated Strategy & Digital Trends. Use code Q4BRBY20.   Click here for more information. From the blogs What bloggers mean for publishing Carla Faria 14 November 2013, 11:37AM When Google Left Me Speechless: Modern technology gives print and OOH a helping hand Tara Beard-Knowland 14 November 2013, 11:08AM TV isn't the only way to get your message across at Christmas Logan Wilmont 14 November 2013, 10:30AM The difference between a commodity and a brand Hugh Salmon 14 November 2013, 9:04AM Christmas. Time for a naïveté play. Jonathan Staines 13 November 2013, 3:45PM Latest jobs Digital Marketing Executive Recruiter Tottenham Hotspur Football Club Salary Between £25,000 - £30,000 per annum depending on experience Location Greater London Planner: Brand Engagement Recruiter The Real Adventure Salary £43-47,000 per annum + benefits Location Bristol Front End Developer Recruiter ao.com Salary up to £35k + Benefits Location Horwich, Bolton BL6 6QQ Director of SEO & Content (Media Agency) Recruiter GoodEgg Digital Salary Circa £80k + Bonus and Benefits Location Central London Digital Marketing Executive Recruiter Haymarket Media Group Salary Circa £20k, depending on experience Location Teddington, Middlesex Account Director - Digital Agency Recruiter GoodEgg Digital Salary £50-60k + Bonus and Great Benefits Location Central London Research-driven webcasts, expert reports, surveys and videos covering the most pressing issues in marketing, media and advertising. 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