Wednesday, 13 November 2013

Campaign Daily Fix - Sainsbury's Christmas teaser, ITV rapped over perfume ad, VCCP's CD hires, BT Sport ad, Campaign Media Awards

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Latest News

Watch the Sainsbury's 'Christmas in a Day' film trailer
by Louise Ridley,
13 November 2013, 11:06AM
Watch the Sainsbury's 'Christmas in a Day' film trailer
Watch a preview of Sainsbury's first festive ad of 2013, a trailer for the Christmas documentary the supermarket commissioned from the Oscar-winning director Kevin Macdonald.
ITV rapped over 'mildly sexual' perfume ad
by Maisie McCabe,
13 November 2013, 09:29AM
ITV rapped over 'mildly sexual' perfume ad
ITV has been warned to more care in the schedule of ads after a mildly sexual spot for Coty perfume Just Cavalli was shown during 'New You've Been Framed!'.
VCCP boosts creative ranks with CD hires
by James Swift,
13 November 2013, 10:12AM
VCCP boosts creative ranks with CD hires
VCCP has bolstered its ranks in London by hiring creative directors Ferran Lopez and Marcus Woolcott.
BT Sport enters people's homes for new ad
by Maisie McCabe,
12 November 2013, 06:13PM
BT Sport enters people's homes for new ad
BT will promote the wide range of sport on its channels through a new TV ad starring the presenter Jake Humphrey that launches this evening (12 November).
RSPCA in wide-ranging agency and strategy review
by Kate Magee,
12 November 2013, 04:40PM
RSPCA in wide-ranging agency and strategy review
The RSPCA is streamlining the dozens of marketing agencies it works with into five lead agencies and a roster of preferred suppliers, as it maps out a plan for the next ten years.
Blue Cross hires M&C Saatchi Group
by Maisie McCabe,
13 November 2013, 12:41PM
Blue Cross hires M&C Saatchi Group
Blue Cross, the animal charity, has hired M&C Saatchi Group to its integrated account following a completive pitch process.
Mindshare wins AS Watson UK and Ireland media account
by Arif Durrani,
13 November 2013, 11:37AM
Mindshare wins AS Watson UK and Ireland media account
Mindshare has won the UK and Ireland media account for health and beauty AS Watson, which includes the media planning and buying for Superdrug and The Perfume Shop, from incumbent ZenithOptimedia.
Sainsbury's Christmas: the Twitter reaction
by Ben Hall,
13 November 2013, 11:34AM
Sainsbury's Christmas: the Twitter reaction
The Sainsbury's Christmas teaser ad, which launches in tonight's episode of 'Coronation Street', is already generating debate on Twitter.
Arena wins £3m All Leisure Group media account
by Arif Durrani,
13 November 2013, 12:52PM
Arena wins £3m All Leisure Group media account
Arena has won the £3 million media account for All Leisure Group after a pitch process believed to involve the two incumbents Carat Manchester and Equi=media.
Stage set to celebrate industry highs at Campaign Media Awards
by Ben Hall,
13 November 2013, 12:37PM
Stage set to celebrate industry highs at Campaign Media Awards
More than 600 media and marketing executives will attend this year's Campaign Media Awards at the London Hilton next week.
Promoted
A brand love story
by Mads Holmen,
24 October 2013, 09:00AM
A brand love story
Brands need to take a leaf out of the PR rule book if they are to engage consumers in the long term.

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Latest Work

Sainsbury's "Christmas in a day" by Abbott Mead Vickers BBDO
13 November 2013, 09:37AM
Sainsbury's
The Oscar-winning director Kevin Macdonald documents family Christmases across the country for Sainsbury s festive campaign. Macdonald collaborated with Abbott Mead Vickers BBDO on the 50-minute film , which will be released on YouTube on 29 N...
Everline "credit at your command" by Beattie McGuinness Bungay
13 November 2013, 08:29AM
Everline
The business-loans provider Everline has released its first TV campaign. Beattie McGuinness Bungay created the two spots, in which we meet small-business owners' alter egos one is a top dog, the other is a control freak. A voiceover explains how a ...
Nespresso "in the name of pleasure" by McCann
12 November 2013, 10:14AM
Nespresso
Nespresso has released two TV spots featuring its brand ambassador George Clooney. McCann created the ads, the first of which shows Clooney being snubbed by a woman who is more interested in spending time alone with her coffee than with him. In the s...

Also in the News

Sainsbury's Christmas ad push starts tonight
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