Digital AM - Govt digital services roster, EasyJet, StartUp Britain, Lynx, Samsung

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list Latest news Ogilvy and SapientNitro appointed to Govt digital services roster by Louise Ridley 19 November 2013, 09:05AM SapientNitro, Poke London, Ogilvy Group, AnalogFolk and Albion are among 183 companies that have been placed on the Government's new framework for building digital public services. EasyJet heralds 'resonant brand positioning' as profits leap 51% by Loulla-Mae Eleftheriou-Smith 19 November 2013, 11:55AM EasyJet has revealed full-year pre-tax profits of £478m, up 51% year on-year, with the airline's new seat-allocation service driving an increase in revenues. Start-up brands compete to 'win an agency' for a year by Rachel Barnes 19 November 2013, 10:58AM Start-up brands could "win an agency" for a year if they are selected as part of a initiative run by StartUp Britain, aimed at providing expert marketing advice beyond the financial reach of smaller firms. Lynx celebrates 18 years of Africa with 'The can becomes the man' work by Loulla-Mae Eleftheriou-Smith 19 November 2013, 09:23AM Lynx, the Unilever-owned brand, is celebrating its longest-running fragrance, Africa, with a digital campaign sporting the tagline, "The can becomes the man". Getting serious about content marketing by Amelia Redding 19 November 2013, 08:01AM When planning a content strategy you have to start with the audience, writes Amelia Redding, planning director at Red Bee Media. Samsung picks London for next software innovation centre by Matthew Chapman 19 November 2013, 10:01AM Samsung has chosen London as the next location to launch an 'Open Innovation Center' as it seeks to increase its focus on software development. 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From the blogs BBC uses Twitter to promote Radio 4 comedy Jennifer Whitehead 19 November 2013, 11:39AM Searching for a bargain: Mega-Monday mayhem Mark King 19 November 2013, 11:18AM The future of banking and what it means to marketers Ramesh Ramakrishnan 19 November 2013, 9:53AM HARRY'S GAME Dave Trott 19 November 2013, 9:43AM Data and psychology paves the way to greater creativity Marc Michaels 19 November 2013, 9:24AM Latest jobs Graphic Designer, Junior Designer, Web Designer Recruiter JM Digital Salary £200 - £220 per day Location West London Internal Communications Executive Recruiter Adam Recruitment Salary £25000 - £30000 per annum Location Manchester Retention Communications Manager - high profile B2C brand Recruiter ADLIB Salary UP to £45K+excellent benefits Location Bristol Category Manager Recruiter Veritas Partnership Ltd Salary £40000 - £45000 Per Annum Car Allowance and Exceptional Bonus Location Midlands Online & Content Usability Manager Recruiter Better Placed Recruitment Salary £25000 - £27000 per annum + Excellent Benefits Location Leeds Middleweight Designer Recruiter Major Players Salary £30000 per annum Location London Research-driven webcasts, expert reports, surveys and videos covering the most pressing issues in marketing, media and advertising. 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