Friday 15 November 2013

Digital AM - Ryanair, PlayStation 4, Fifa 14, Twitter, John Lewis

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Digital AM

Latest news

Ryanair unveils new-look website in attempt to update brand image
Ryanair unveils new-look website in attempt to update brand image
by Loulla-Mae Eleftheriou-Smith
15 November 2013, 11:36AM
Ryanair has overhauled its garish yellow and blue website to reveal a refreshed and softened look on the airline's online portal.
PlayStation 4 dresses Oxo Tower in giant symbols
PlayStation 4 dresses Oxo Tower in giant symbols
by Louise Ridley
15 November 2013, 10:57AM
Manning Gottlieb OMD and Talon Outdoor have installed huge glowing PlayStation symbols on London's Oxo Tower for the launch of the new PS4 console.
EA creates life-size Lionel Messi avatar to show off new Fifa 14 features
EA creates life-size Lionel Messi avatar to show off new Fifa 14 features
by Matthew Chapman
15 November 2013, 11:00AM
Hundreds of high-resolution photos and 3D scans of Lionel Messi were mapped over 750 computer generated "bones", rather than the 100 typically used in 3D models, to create a life-size avatar of the Barcelona footballer.
Hottest virals: Ad agency St John ups the fear factor, plus Cancer Research UK and Samsung
Hottest virals: Ad agency St John ups the fear factor, plus Cancer Research UK and Samsung
by Gemma Charles
15 November 2013, 08:00AM
The latest viral video hits from St John, Cancer Research UK and Samsung.
Tesco Mobile enters hilarious debate with Jaffa Cakes, Yorkshire Tea on Twitter
Tesco Mobile enters hilarious debate with Jaffa Cakes, Yorkshire Tea on Twitter
by Staff
15 November 2013, 11:30AM
Tesco Mobile's has taken a conversational approach to its Twitter feed to a new level with this hilarious debate involving brands such as Yorkshire Tea, Jaffa Cakes and Cadbury.
The Upside start-up launches with Adidas and Giffgaff work
The Upside start-up launches with Adidas and Giffgaff work
by Maisie McCabe
15 November 2013, 10:09AM
Niku Banaie, the former chief innovation officer at Isobar, has launched The Upside, a start-up designed to help brands such as Adidas and Giffgaff capitalise on changing digital communications.
Campaign Viral Chart: John Lewis tops chart with only Christmas ad in most-shared list
Campaign Viral Chart: John Lewis tops chart with only Christmas ad in most-shared list
by Ben Hall
15 November 2013, 09:41AM
John Lewis tops this week's viral chart with the only Christmas ad in the most-shared listings this week.

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Also in the news
Freixenet hands Cirkle digital, consumer and social duties
by John Owens, 15 November 2013, 09:00AM
Blackett and Vanneck Smith honoured at Women in Marketing Awards
by Maisie McCabe, 14 November 2013, 04:28PM
Twitter partners with O2 as it opens up ads to SMEs
by Maisie McCabe, 14 November 2013, 02:50PM
Rolls Royce to use 3D printing for jet engine parts
by Loulla-Mae Eleftheriou-Smith, 14 November 2013, 11:40AM
JPMorgan cancels Twitter Q&A following rain of sarcasm
by Jonathan Tilley, 14 November 2013, 11:09AM

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From the blogs

The Wall

Lovie Awards remedy the digital marketing mess
Campaign Guest
14 November 2013, 3:05PM
Twitter opens ad programme to UK & Irish SMEs
Jennifer Whitehead
14 November 2013, 12:47PM
Conservatives under pressure as they delete web archive
Charlotte Henry
14 November 2013, 12:11PM
What bloggers mean for publishing
Carla Faria
14 November 2013, 11:37AM
When Google Left Me Speechless: Modern technology gives print and OOH a helping hand
Tara Beard-Knowland
14 November 2013, 11:08AM
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