| | | | | | Premier Foods has awarded Carat its £20 million media planning and buying business previously handled by Starcom MediaVest Group as part of a company wider review of all its suppliers. | | | | | | | | | | | | | Dave Coplin, Microsoft UK's chief envisioning officer, believes Yahoo's decision to ban staff from working at home indicates a lack of trust and will be reversed in a "few years". | | | | | | | | | | | | | MediaCom's Karen Blackett, News UK's Katie Vanneck Smith and Procter & Gamble's Roisin Donnelly are among the leading women to be honoured at last night's Women in Marketing Awards. | | | | | | | | | | | | | Things we like this week includes Miley's Amsterdam appearance, Downton Abbey's fifth season and MediaCom's fundraising efforts. | | | | | | | | | | | | | Twitter has opened up its self-service ad platform to small to medium-sized enterprises (SMEs), and announced a partnership with O2. | | | | | | | | | | | | | 8 November 2013: MediaCom maintains a comfortable lead over its rivals despite some account losses. | | | | | | | | | | | | | This week, Bill Jones, founder of MediaCom and chief executive, TTMV, balances agency business (including a creative strategy brief for a major client) with industry hobnobbing, striking a deal with Guy Zitter along the way. | | | | | | | | | | | | | | | | | The head of Manning Gottlieb OMD's start-up division admits it would not exist without goodwill and resolve. By Louise Ridley. | | | | | | | | | | | | | Delegates at the 'interactive non-conference' dug deep to explore the issues facing the industry. By David Benady. | | | | | | | | | | | | | The OptimEyes technology rolling out at Tesco petrol stations is a long way from Minority Report, Mark Banham finds. | | | | | | | | | | | | | Am I the only person in the world who doesn't find Alan Carr funny? Apparently so. I've asked around and everyone seems to love him. So it was only me who found the last hour of Channel 4's upfronts event last week excruciatingly painful. | | | | | | | | | | | | | The service last week allowed family and friends to share their memories of the Sky executive, Maisie McCabe writes. | | | | | | | | | | | | | | | | | | | | | | | | The long-awaited floatation of Twitter should be a positive step for the advertising industry. | | | | | | | | | | | | | News Corp's move to eliminate third party ad networks is understandable, but other publishers can extract more value by simply reducing the number of ads that run on their sites, says Guy Cookson, co-founder of native ad provider Respond. | | | | | | | | | | | | | The recent Royal christening capped off what is likely to be the last spike of activity around the Royal Baby - and with it the final opportunity for brands to use the royals to plant themselves firmly in front of a captivated, patriotic audience and further up our timelines. | | | | | | | | | | | | | Ron Schott, head of Spring Creek at IPG Mediabrands gets behind the numbers of Facebook's Q3 earnings this week. | | | | | | | | | | | | | Executives at Infectious Media, the real time advertising specialists, have created an infographic they believe captures the issues surrounding digital advertising today. | | | | | | | | | | |
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