Thursday, 28 November 2013

Digital AM - eBay, Brazil 2014, Hibu, Lida, Albion, Morrisons

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Queen's Speech loses out to 24/7 Christmas shopping bonanza, says eBay
Queen's Speech loses out to 24/7 Christmas shopping bonanza, says eBay
by Matthew Chapman
28 November 2013, 10:38AM
Around 1.2 million searches were made on eBay during the Queen's Speech last Christmas as consumers "shop 24/7" during the festive season, according to eBay Advertising.
Brands and agencies gear up for Brazil 2014
Brands and agencies gear up for Brazil 2014
by
28 November 2013, 08:00AM
Major ad deals are being negotiated ahead of the World Cup, with mobile and social media front of mind. By David Benady.
Beleaguered Hibu calls CRM review
Beleaguered Hibu calls CRM review
by Staff
28 November 2013, 07:15AM
Hibu, the publisher of the Yellow Pages, is looking for an agency to handle its global direct response advertising.
Lida nets comms brief from lottery operator
Lida nets comms brief from lottery operator
by Maisie McCabe
28 November 2013, 07:00AM
Camelot, the operator of the National Lottery, has awarded Lida a new brief to improve the way it communicates with people who play its lottery and scratch-card games.
Albion hands ECD position to Andy Cutbill
Albion hands ECD position to Andy Cutbill
by James Swift
28 November 2013, 07:00AM
Albion has hired the former R/GA London creative director Andy Cutbill as the exec­utive creative director. He replaces Nick Darken, who has been promoted to group creative partner.
Morrisons recruits ex-eBay UK marketing chief Amanda Metcalfe to digital role
Morrisons recruits ex-eBay UK marketing chief Amanda Metcalfe to digital role
by Loulla-Mae Eleftheriou-Smith
27 November 2013, 04:07PM
Amanda Metcalfe, the former eBay marketing director who left the digital company after only a year in the role, has resurfaced at Morrisons as the supermarket's first digital marketing director.

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Also in the news
Viral review: Mischievous Harvey Nichols scores a win by eschewing Xmas cheer
by By Unruly, 28 November 2013, 09:00AM
Trend of the day: Social sponsorship
by Nicola Kemp, 28 November 2013, 08:00AM
Nguyen utilises shopping habits for eBay ad offering
by , 28 November 2013, 08:00AM

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From the blogs

The Wall

Partnerships make brands sexy
Chris J Reed
28 November 2013, 12:22AM
Out Of Home creativity: the communication challenge
Richard Blackburn
27 November 2013, 1:18PM
Twitter boosts ad offer for TV and alcohol targeting
Charlotte Henry
27 November 2013, 1:17PM
Three ways to tackle the potential Christmas spending slump
James Murray
27 November 2013, 1:14PM
A New Challenge for the Next Generation
Tom Cross
27 November 2013, 1:05PM
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