Wednesday, 6 November 2013

Breaking news from Brand Republic - Payday loans, Pinterest, Burberry, Wonga, Google

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Latest news

Payday loan TV ads targeting children should be banned, MPs told
Payday loan TV ads targeting children should be banned, MPs told
by Ben Bold
06 November 2013, 09:55AM
Payday loan brands including Wonga have been accused of using TV ads to groom children to become the borrowers of the future, according to Money Saving Expert founder and financial services expert Martin Lewis.
Brands must have 'positive impact' on society, says Sky boss
Brands must have 'positive impact' on society, says Sky boss
by Gemma Charles
06 November 2013, 09:10AM
Big businesses need to "reach well beyond" their day-to-day activities and begin to have a positive effect on the communities in which they operate, according to Sky chief executive Jeremy Darroch.
The Muppets, Biscuit Tins and Angry Britain - a snapshot of the Royal Baby story
The Muppets, Biscuit Tins and Angry Britain - a snapshot of the Royal Baby story
by Rebecca Scully
06 November 2013, 09:00AM
The recent Royal christening capped off what is likely to be the last spike of activity around the Royal Baby - and with it the final opportunity for brands to use the royals to plant themselves firmly in front of a captivated, patriotic audience and...
Topshop creates personalised Christmas gift guide on Pinterest
Topshop creates personalised Christmas gift guide on Pinterest
by Loulla-Mae Eleftheriou-Smith
06 November 2013, 09:34AM
Topshop has today launched a campaign on Pinterest entitled "Dear Topshop", to help consumers create their "ultimate" Christmas gift guide.
Burberry readies festive social media takeover
Burberry readies festive social media takeover
by Matthew Chapman
06 November 2013, 09:00AM
Burberry is preparing for a romantic Christmas with a campaign that ties its "With love" message to a film that shows London smothered in snow, set to Tom Odell's 'Hold Me' track.
Top 10 ads of the week: Wonga's pensioner puppets pip Virgin Media to first place
Top 10 ads of the week: Wonga's pensioner puppets pip Virgin Media to first place
by Staff
06 November 2013, 09:00AM
Counting down the 10 most-recalled ads, in association with TNS and Ebiquity.
Google brings search outdoors in London pilot
Google brings search outdoors in London pilot
by James Swift
05 November 2013, 05:02PM
Google has brought its search technology to bus shelters and tube stations across London, in a bid to make residents and tourists lives a little easier.

Also in the news

Waldorf Astoria creates interactive 'novel' starring Bond girl Olga Kurylenko
by Alex Brownsell, 06 November 2013, 08:00AM
Hearst closes Zest magazine
by Louise Ridley, 05 November 2013, 05:34PM
Domino's Pizza sets up Call of Duty team
by Maisie McCabe, 05 November 2013, 04:10PM
Marks & Spencer's Christmas ad: watch the 150-second version
by Louise Ridley, 05 November 2013, 12:23PM
Time Out takes over Covent Garden for live issue
by Louise Ridley, 05 November 2013, 12:03PM

Opinion

Global brands report offers key lessons from leading players
Global brands report offers key lessons from leading players
by Neil Duffy
05 November 2013, 10:03AM
Interbrand's 2013 Best Global Brands Report prompted great interest, with Coca-Cola ceding its number-one spot for the first time in the survey's history to Apple.
Pay attention: your audience isn't
Pay attention: your audience isn't
by Matt Smith
31 October 2013, 04:27PM
When you look at the stats, it's scary how short our attention spans are becoming.

More...
Stars of the Night: Insight Public Affairs
Stars of the Night: Insight Public Affairs
by
04 November 2013, 03:46PM
Insight Public Affairs scooped the Specialist Agency of the Year award in the 2013 PRWeek Awards.
Align your brand with Great British Motorsport in 2014
Align your brand with Great British Motorsport in 2014
by Getmemedia
04 November 2013, 09:45AM
The British Rally Championship (BRC) is the very best of great British sport. First run in 1958, it is a yearly rallying series staged on a mix of city roads and off-road terrain throughout the British Isles; typical events span two days or more. Com...
A new dawn in Out-of-Home advertising
A new dawn in Out-of-Home advertising
by
31 October 2013, 09:55AM
Much has changed in the communications industry over recent times, we explore what this means for outdoor in this Campaign promotion in association with Media Co Outdoor.
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