Friday, 8 November 2013

Breaking news from Brand Republic - John Lewis Christmas ad, Twitter, Virgin America, Trading Places, Boots Christmas ad

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Watch the 2013 John Lewis Christmas ad
Watch the 2013 John Lewis Christmas ad
by Maisie McCabe
08 November 2013, 08:40AM
John Lewis has released its Christmas ad online, ahead of its first outing on TV tomorrow night during 'The X Factor'.
Essence signs up as Twitter Amplify partner for MTV EMAs
Essence signs up as Twitter Amplify partner for MTV EMAs
by Maisie McCabe
07 November 2013, 02:36PM
Cosnova, the cosmetics company, has signed a deal with Viacom International Media Networks (VIMN) and Twitter to become the first company to run a pan-European campaign using Twitter's content rich ad service, Twitter Amplify.
Viral review: The sky's the limit for Virgin America's safety dance video
Viral review: The sky's the limit for Virgin America's safety dance video
by Be On
08 November 2013, 08:38AM
Social video experts Unruly evaluate the latest viral campaign from Virgin America.
Trading Places: this week's people moves
Trading Places: this week's people moves
by Chris Harding
08 November 2013, 09:00AM
Steve Hatch becomes the first UK and Ireland regional director of Facebook and Richard Jacobs joins Kinetic as UK marketing director, in this week's roundup of people moves in advertising, marketing, media and PR.
Boots Christmas ad stars hoodie-wearing Santa
Boots Christmas ad stars hoodie-wearing Santa
by Maisie McCabe
08 November 2013, 09:47AM
Boots is hoping to inspire people to buy presents for the different people in their lives by using a young man to challenge stereotypes in its Christmas ad.

Also in the news

Robot Pinocchio goes joy-riding in Geppetto's Peugeot 208
by Ben Bold, 08 November 2013, 09:00AM
Generation Tech: why money is no longer an object for young consumers
by Loulla-Mae Eleftheriou-Smith, 08 November 2013, 09:00AM
Irreverence in marketing: when is it right for brands to #lol?
by Ben Bold, 08 November 2013, 09:00AM
Opportunity knocks with the rise of commuter commerce
by Hugh Boyle, 08 November 2013, 08:01AM

From the blogs

The Wall blog

Infographic: how to increase your email opening rates
Susan Billinge
08 November 2013, 9:49AM
Successful enterprises need to be built on real values
Ardi Kolah
07 November 2013, 7:15PM
Brands: how to get agile with your agency
Jack Skeels
07 November 2013, 2:15PM
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