Media PM - Group M win, Virgin Media, My Media Week, Arena, ad watchdog warning, Campaign Media Awards

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13th November 2013

Group M wins £380m pan-European Danone Danone, the owner of the Evian and Activia brands, has consolidated its European media account into Group M, as part of its ongoing global media review, with MEC retaining the £20 million UK account.     Virgin Media to launch broadband 'twice as fast as anyone else' Virgin Media has announced plans to launch broadband internet speeds next year which will be twice as fast as any other widely available service.     My Media Week: Jo Sutherland This week, Jo Sutherland, chief operating officer, Vizeum UK, lifts the lid on iProspect's tech wizardry, plans to go live with Sky's AdSmart (at last) and is continually inspired for Thursday's big pitch     Arena wins £3m All Leisure Group media account Arena has won the £3 million media account for All Leisure Group after a pitch process against co- incumbent Carat Manchester.     Ad watchdog fires warning shot to brands over 'misleading' use of bloggers The Advertising Standards Authority has issued to a warning to brands using bloggers to promote their products and services, saying both parties must be "up-front" about any commercial relationships.     Stage set to celebrate industry highs at Campaign Media Awards More than 600 media and marketing executives will attend this year's Campaign Media Awards at the London Hilton next week.     BT Sport enters people's homes for new ad BT will promote the wide range of sport on its channels through a new TV ad starring the presenter Jake Humphrey that launches this evening (12 November).     ITV set for bumper Christmas as cost of X Factor ads soars ITV is preparing for a bumper Christmas period as brands and agencies look set to pay up to £200,000 for a spot during the final of The X Factor.     Lessons we must learn from BuzzFeed, GIFs and Captain Picard's facepalm One of my internet heroes is a chap called Ze Frank. Older readers may remember him from way back when, before the dawn of YouTube.     Google looks to emulate TV with upfront ad deals Does the one-year agreement between MediaVest and Google represent the future of digital trading, David Benady asks.     Channel 4 unveils raft of new shows Channel 4 intends to continue to go back to its roots as a non-risk-averse, not-for-profit broadcaster and invest in a wide range of programmes for a diverse population in 2014, according to its Upfronts last week.     Indy editor goes 'back to the future' with redesign Amol Rajan hopes to make his mark with a newspaper makeover that he promises will be a 'classic with a twist'. Arif Durrani reports.     ZenithOptimedia's party is tainted by deep-rooted problems at UK operation Last week's 25-year celebrations of the pioneering agency ZenithOptimedia should have been an industry high-water mark, so why did it feel more like a washout?   Latest blogs   Twitter IPO should be welcomed by the ad industry The long-awaited floatation of Twitter should be a positive step for the advertising industry.     News Corp's drawbridge mentality locks in value, but there's another way News Corp's move to eliminate third party ad networks is understandable, but other publishers can extract more value by simply reducing the number of ads that run on their sites, says Guy Cookson, co-founder of native ad provider Respond.     The Muppets, Biscuit Tins and Angry Britain - a snapshot of the Royal Baby story The recent Royal christening capped off what is likely to be the last spike of activity around the Royal Baby - and with it the final opportunity for brands to use the royals to plant themselves firmly in front of a captivated, patriotic audience and further up our timelines.     The definitive lowdown on Facebook's Q3 performance Ron Schott, head of Spring Creek at IPG Mediabrands gets behind the numbers of Facebook's Q3 earnings this week.     The viewability of digital ads at a glance Executives at Infectious Media, the real time advertising specialists, have created an infographic they believe captures the issues surrounding digital advertising today.   Digital Agency Sales Account Manager , Mumsnet Competitive (commensurate with experience), Kentish Town, London Sr Digital Creative , Major Players £45000 - £48000 per annum + Negotiable, City of London Media Sales Director , Spafax Negotiable + benefits, West End Senior Media Sales Professionals , ITP Dependent upon experience, Dubai Business Development Executive , Morgan Rutherford Associates upto £32K basic+commission, South East

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