Thursday 14 November 2013

Campaign Daily Fix - AMV promotes creative duo, MasterCard media review, Skoda ad review, Pick & Turkey + iPad issue review

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Latest News

AMV promotes creative duo to ECDs
by Louise Ridley,
14 November 2013, 07:00AM
AMV promotes creative duo to ECDs
Abbott Mead Vickers BBDO has promoted the creative partners Alex Grieve and Adrian Rossi to executive creative directors.
MasterCard reviews $200m media
14 November 2013, 07:00AM
MasterCard reviews $200m media
MasterCard has launched a review of its estimated $200 million global media planning and buying account.
Skoda launches Euro advertising contest
by Maisie McCabe,
14 November 2013, 07:00AM
Skoda launches Euro advertising contest
Skoda, the Volkswagen-owned car marque, is speaking to agencies about its pan-European advertising requirements.
Vodafone seeks shop for ad rules
by James Swift,
14 November 2013, 07:00AM
Vodafone seeks shop for ad rules
Vodafone is looking to hire an agency to help it create a set of guidelines to unite its advertising across the world.
New Gravity Road video arm reflects rise in brand content
by Arif Durrani,
14 November 2013, 07:00AM
New Gravity Road video arm reflects rise in brand content
Gravity Road has launched a standalone social video arm called Native Play to create and leverage content for brands on YouTube.
Wunderman scoops Coca-Cola CRM brief
by Louise Ridley,
14 November 2013, 07:00AM
Wunderman scoops Coca-Cola CRM brief
Coca-Cola has handed Wunderman a new CRM brief covering Northern Europe after a four-way pitch that kicked off in June.
Mother reinforces UK creative department
by James Swift,
14 November 2013, 07:00AM
Mother reinforces UK creative department
Mother has boosted its London team by hiring Jacob Sempler and Emil Tilsmann, a creative duo from Goodby, Silverstein & Partners.
Group M wins £380m pan-European Danone
by Louise Ridley,
13 November 2013, 05:15PM
Group M wins £380m pan-European Danone
Danone, the owner of the Evian and Activia brands, has consolidated its European media account into Group M, as part of its ongoing global media review, with MEC retaining the £20 million UK account.
Iris buys CRM and data specialist
by Louise Ridley,
14 November 2013, 07:00AM
Iris buys CRM and data specialist
Iris has bought Datalytics, the Guildford-based data and CRM company, for around £3 million.
Promoted
Mobile and the moving image
by Gavin Stirrat,
24 October 2013, 09:00AM
Mobile and the moving image
Mobile video is a fantastic opportunity, but it's wasted on those who simply repurpose TV and online ads.

________

Pick of the week
Aldi, McCann Manchester
14 November 2013, 07:00AM
Aldi, McCann Manchester
Maisie McCabe is charmed by Aldi s Christmas work: "Although the continuation of an existing idea, it is another execution that manages to get the price message across in a fun way with a joke about sibling rivalry." The ad was created by Dave Price ...
Turkey of the week
Morrisons, DLKW Lowe
14 November 2013, 07:00AM
Morrisons, DLKW Lowe
James Swift gives Morrisons spot a Christmas jeer: "This musical number might have passed muster in previous years, but John Lewis and Sainsbury s have shown that Christmas ads can have mass appeal without grating or resorting to cheese. Morrisons d...

Also in the News

Thomas Cook calls CRM pitch as it focuses on digital model
by Louise Ridley, 14 November 2013, 07:00AM
Adam & Eve/DDB wins £5m Colman's
14 November 2013, 07:00AM
Virgin Media to launch broadband 'twice as fast as anyone else'
by Arif Durrani, 13 November 2013, 04:53PM

In this week's iPad edition...

  • Darren Bailes on his career and polishing "dusty" VCCP
  • What it takes to make a great Christmas ad
  • The latest festive Work offerings
  • Amscreen's tech and concerns over consumer privacy
  • Week in Numbers interactive quiz

Download from the Apple Newsstand now

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