Monday, 6 January 2014

The Wall > Infographic: Content marketing trends in China for 2014

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Infographic: Content marketing trends in China for 2014
06 January 2014, 1:47PM
Multimedia and news distribution company PR Newswire lays out Chinese content marketing trends for 2014 with its infographic and report.
Waitrose, John Lewis and M&S consumers fume at online shopping issues
06 January 2014, 1:43PM

Waitrose suffers a social media and Twitter backlashWaitrose and John Lewis might have enjoyed a bumper Christmas but many of their online shopping customers were left fuming over late Christmas deliveries, substitutions and major delays for click and collect orders. Marks & Spencer's customers also complained bitterly about "chaos" over food items ordered online for collection during the days immediately preceding Christmas. By comparison, consumers heaped praise on Ocado for meeting tight deadlines, with remarkably few substitutions up to and including Christmas Eve.

How could iBeacons transform your retail space?
06 January 2014, 1:15PM

ShoppingArcadeRetail is getting a makeover. By using new mobile features we're able to enhance the shopping experience bringing brick and mortar stores up to date. But do you need some advice on how you can make the most of the latest technology?

Pixies follow Bowie and Beyoncé with surprise release
03 January 2014, 1:27PM

pixies

Surprise! Pixies have released a new four track EP, EP2, for 2014. It seemingly comes without warning, without pre publicity and without fuss. No one saw that coming; no one had a clue, well apart from Bowie and Beyoncé fans.

Asda says almost half of over-70s use tech to save money
03 January 2014, 12:03PM

asda mumdexDid you spend part of your Christmas holiday showing your mum or dad how to use their new iPad or laptop? Research released today by Asda suggests the technologically inept senior is far less prevalent in reality than you might think. It has found that the vast majority - 85 per cent - of grandmothers over the age of 60 use the internet and smartphone apps to save money.

Infographic: the winners and losers in the Christmas ad battle
03 January 2014, 11:00AM

Screen Shot 2014-01-03 at 10.49.23

With the annual race for Christmas advert supremacy well and truly over, here’s an infographic looking at the winners and losers according to some of the biggest names in the marketing world as well as by judging the success using social media metrics as a benchmark.

John Lewis says the majority of online sales shopping came via mobile
02 January 2014, 12:14PM

John Lewis Christmas ad 2013

People used to wonder what kind of sad sacks took time out of their Christmas celebrations to log on to their desktop computers and do a bit of sales shopping on December 25. But it seems to be a totally different story if you log on via a tablet or your mobile - at least according to John Lewis.

Infographic: 2013 - the year in social media
02 January 2014, 12:00PM

Shibe Inu Doge memeSocial media is no longer a trend in digital, it’s a variety of media that have quite simply transformed the way millions of us communicate, do business, find out about our world and make connections.

What can we expect in 2014?
02 January 2014, 11:51AM

iOS7 apple iphone 2013 iphone 5SInevitably at this time of year, the marketing media starts to look ahead to what the year ahead will bring. It is human nature to look for so called “big bangs”. Single, seismic events in a defined time span with easily identifiable outcomes. The much mocked “Year of Mobile” is a stark reminder for our industry to be cautious with sweeping predictions and yet increasingly we see 2014 already labelled with other terms such as programmatic, biddable, on demand and native.

Merry Christmas and a happy new year
23 December 2013, 2:16PM

Screen Shot 2013-12-23 at 14.11.13Hello Wall Blog readers. Thanks so much for all your support in 2013. We’re taking a break now until early January. In the meantime, we’d like to wish you all a peaceful and happy festive season and the very best for 2014.

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SOCIAL MEDIA NEWS

Ecosystem management: why marketers must learn to think like ecologists
by Ben Shaw, 03 January 2014, 10:00AM
Evian suggests granny piggybacks with #liveyoungjanuary
by Louise Ridley, 02 January 2014, 02:21PM
Evian suggests granny piggybacks with #liveyoungjanuary
by Louise Ridley, 02 January 2014, 02:23PM
The seven most significant social video trends of 2013
by Phil Townend, MD EMEA, Unruly, 24 December 2013, 09:00AM


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