| | |  | | | | | | | This week Bob Wootton, director of media and advertising at ISBA, The Voice of British Advertisers, joins WFA in Paris to talk global media issues, is disappointed by the shadow culture minister's views and reveals why his unofficial title is head of lunch | | | | | | | | | |  | | | | | | | To celebrate International Women's Day, Nicola Mendelsohn, vice-president of Facebook EMEA, held a networking event in London where she urged the audience to support women's rights, both home and abroad. | | | | | | | | | |  | | | | | | | Former Microsoft chief executive Steve Ballmer said the decision to buy Nokia was the hardest strategic choice he ever made as boss, due to the way it transformed the software company. | | | | | | | | | |  | | | | | | | The 86th Academy Awards in Hollywood saw the annual gathering of the brightest stars and biggest brands. Zoe Jones, marketing director at Digital Cinema Media (DCM), enjoys the moment and looks at the marketing frenzy. | | | | | | | | | |  | | | | | |  | | | | | | | News UK's chief executive Mike Darcey launched another full frontal assault on its newspaper rivals today, questioning the long-term business models of both. | | | | | | | | | |  | | | | | | | Guardian Media Group (GMG), publisher of theguardian.com and the Guardian and Observer newspapers, provided a fuller picture of its financial health today as its nears its full year trading and completes the sale of Trader Media Group. | | | | | | | | | |  | | | | | | | The symbiotic relationship between Twitter and newsbrands has been underlined in new research commissioned by Newsworks and presented today. | | | | | | | | | |  | | | | | | | In a week dominated by Facebook's staggering acquisition of WhatsApp, and the clash of tech and mobile developments at the Mobile World Congress, social and mobile are top of mind. | | | | | | | | | |  | | | | | | | Does the exodus of senior journalists suggest divided opinions on the news brand's digital drive? By David Benady. | | | | | | | | | |  | | | | | | | How can the magazine make up for the loss of copy sales and also pay for an increased print run? Its new chief commercial officer tells David Benady about her big plans. | | | | | | | | | |  | | | | | | | The past few days have been filled with spluttering pundits comparing the WhatsApp acquisition by Facebook to some sort of end times. "$19 billion!" they cry. "For what?! They don't even take advertising!" Indeed, they don't. | | | | | | | | | |  | | | | | | | The company inspired a new generation of app-makers when it spent big on WhatsApp. Maisie McCabe assesses the deal. | | | | | | | | | | | | | | | | |  | | | | | | | When I first started writing these columns, they were pretty grumpy - lots of poking fun at dumb agency stuff and pointing at industry idiocies. | | | | | | | | | |  | | | | | | | Saturday 26 May 2012. A date which will live in infamy. | | | | | | | | | |  | | | | | | | The "networking" session went on pretty solidly into the night after day one of the Mobile World Congress in Barcelona, but Weve's commercial leader, Nigel Clarkson, has shaken it off to report back on day two. | | | | | | | | | |  | | | | | | | Paul and Darika, the 'Trinny and Susannah' of digital marketing, ponder what Facebook's acquisition of instant messaging service Whatsapp means agencies should do in the space. | | | | | | | | | |  | | | | | | | The first thing that hits you at the Mobile World Congress (MWC) in Barcelona is the sheer scale of the event. | | | | | | | | | | | |
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