Philadelphia calls review | Etihad splits with M&C Saatchi | Will agencies pitch less?

View in web browser | Add to safe senders list

Campaign: Agencies October 25, 2016

Latest JWT on alert as Philadelphia calls creative review Kate Magee Philadelphia, the cream-cheese brand, is on the hunt for a new creative agency. Etihad splits with M&C Saatchi Eleanor Dickinson Etihad Airways has terminated its six-figure global advertising account with M&C Saatchi, following a review. UK adspend forecast for 2016 upgraded as Brexit to impact next year Omar Oakes UK adspend figures for 2016 have been revised up to 5.2% after a higher-than-expected growth for the first half of the year, despite concerns from business over Brexit. Will agencies pitch less often in the future? John Tylee AAR has reported a 14% drop in the number of completed account reviews during the first nine months of the year. Culture Secretary warns: 'My children can recite just about every gambling ad there is' Gideon Spanier Culture secretary Karen Bradley says she wants to investigate the effect of gambling ads on TV because "my children can recite just about every gambling advert that there is". Telling the signal from the noise Laurence Green The beauty of the IPA Effectiveness Awards is their focus on the 'real', says 101's founding partner. Does account planning need a reboot? James Friedman At the 4A's Stratfest, the planning community fretted about the brave actions needed to regain influence with agencies and brands, writes J. Walter Thompson's global planning director. Creative agencies ignore AI at their peril Nick Fox Without AI tools agencies will become akin to neutered dogs because their brilliant ideas won't work, warns Atomic London's Nick Fox. London Advertising to open Dubai base after Jawwy win Eleanor Dickinson London Advertising is to establish a presence in the Middle East after being appointed to launch Jawwy from STC, a mobile experience made by Saudi Telecom Company. Promoted How to build brands people love Eleanor Kahn Brands can understand and target their audiences better than ever. But they could be missing a crucial part of the puzzle... The Work Glenfiddich "The Experimental series" by Space Whisky brand Glenfiddich dives into the extremes of the human mind in a global TV ad promoting the IPA Experiment, the first product in its Experimental series. Ikea "Handcrafted" by Lida Ikea gets crafty in a direct mail campaign asking loyalty scheme members to sign up for marketing emails. Trending How agencies should respond to the in-house invasion John Tylee The proliferation of in-house operations is gobbling up new business and drawing more talent client-side. What's behind the trend and how can agencies respond to the threat of being sidelined by advertisers, John Tylee asks. Ad industry morale drops 36% from 2015, says Campaign US survey Campaign Staff Nearly half of employees now suffer from low morale, and 63% of those workers are job hunting Promoted 'When I see agencies having fun, I really respect that' Martin Heaton Cooper Eleanor Kahn In association with The Trade Desk, we invite the biggest industry names to interview their boundary-pushing peers - and pass on the baton, in an interview relay. Discovery Networks' Martin Heaton Cooper, VP commercial development UK, Ireland & IAS EMEA, is the latest boundary pusher in our series. Jenny Biggam, founder, the7stars, speaks to him... Campaign Jobs Council Members Competitive Advertising Standards Authority: ASA, London (Central), London (Greater) Creative Director - full service agency £70-75k plus benefits The Jefferson Group, London (Central), London (Greater) Client Sales Strategy Manager - Telecoms & Technology £60000 - £65000 per annum + bonus & benefits Ultimate Asset, London Head of Digital - Creative Agency £70-80k plus benefits The Jefferson Group, London (Central), London (Greater) Brand Strategy/Account Director - Brand Strategy and Innovation Agency Salary £40-£45k + package Ann Sharman Recruitment, central london Business Development Director (creative Agencies & direct-to-client) – Commercials Competitive ITN, London Head of Creative Competitive ITN, London Video Editor Competitive McCann Central, Solihull, West Midlands Senior Artworker Competitive McCann Central, Milton Keynes, Buckinghamshire Head of Copy £55 - £65k Momentum ABM, London (Central), London (Greater)

manage bulletins unsubscribe

© 2016 Haymarket Business Media Bridge House 69 London Road Twickenham TW1 3SP Phone: +44 (20)8267 5000