Excessive overtime blamed for suicide of Dentsu employee; How Monty won Christmas for John Lewis

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Campaign 18:05 October 12, 2016

The five things you need to know today Most read Excessive overtime blamed for suicide of Dentsu employee David Blecken Excessive overtime blamed for suicide of Dentsu employee Tech Malibu makes bar queues a thing of the past with new smart cup Simon Gwynn Malibu is taking its adoption of internet-enabled devices a step further with the launch of a smart cup that allows customers to order another drink by twisting it. Advertising KFC drops the f-bomb in provocative new campaign Simon Gwynn Bartle Bogle Hegarty has created a new outdoor ad for KFC that toys with with the convention of starring-out the letters in the middle of a swear word. Marketing Marketers report increased adspend despite falling confidence amid Brexit Omar Oakes Marketers have "held their nerve" in the face of an uncertain business climate following the UK's Brexit vote, according to the latest Bellwether Report by the IPA. Media Mobile display adspend overtakes desktop for first time Omar Oakes The dominance of smartphone usage in the UK has resulted in mobile display adspend surpassing PC/desktop for the first time, according to latest IAB UK figures. Also in the news Movers and shakers: We Are Social, Cheil UK, BETC London, CHI & Partners and more Welcome to Campaign's weekly round-up of the hires, departures and promotions across the industry. How Monty won Christmas for John Lewis John Lewis won this year's Creative Effectiveness Grand Prix in Cannes with its 2014 Christmas ad campaign. Adam & Eve/DDB's Les Binet, David Golding and Martin Beverley and Manning Gottlieb OMD's David Bratt explain the strategy and how creativity was key to effectiveness. BT's Ryan Reynolds ad banned for 'misleading' broadband claims BT's ad starring Ryan Reynolds for its internet service has been censured by the Advertising Standards Authority for misleading claims about service speed. Promoted Go Places: HEINEKEN and Cloudfactory show employer branding at its best Jennifer Jackson HEINEKEN and Cloudfactory tell us about their Go Places campaign and the interactive film they have created to wow future employees Promoted Your ad is viewable but did anybody see it? InSkin Media Just because an ad is viewable, that doesn't mean it is seen or engaged with. In an industry obsessed with viewability and click-through rates, InSkin Media's research shows it's more important than ever to go back to basics Campaign Jobs Business Development Director - Brand Agency £60-70k plus commission and benefits The Jefferson Group, London (Central), London (Greater) Account Director Europe £50000 - £55000 per annum + commission The Great & The Good, London Senior Brand Expression Manager Competitive + Benefits Sainsbury's, London (Central), London (Greater) Digital Marketing Manager £40k + 20% Highly Competitive + Generous Bonus Scheme Express Vending, Hemel Hempstead, Hertfordshire Account Manager - Full Service Media Agency! £50k Dot-Gap, London (Central) Interim SBM - Innovation £65,000 per annum + car / car allowance Ball & Hoolahan, London Digital Agency Sales Rep- Autosport Dependent on experience Haymarket Media Group, Twickenham, London (Greater) Display & Affiliates Executive Competitive salary + excellent benefits Carnival UK, Southampton, Hampshire Senior Search / PPC Marketing Executive Competitive salary + excellent benefits Carnival UK, Southampton, Hampshire Online Conversion Manager Competitive salary + excellent benefits Carnival UK, Southampton, Hampshire

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