What Vogue's blogger backlash means for media, DWP calls review

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Campaign: Media October 05, 2016

Media news and analysis, powered by Media Week Latest Vogue blogger backlash underlines disconnect between media owners and influencers Nicola Kemp Criticism of bloggers may feel like an argument which belongs in the nineties; but the backlash to US Vogue's recent full-frontal attacks underline the media industry's struggle to come to terms with the rising power of digital influencers. DWP calls media planning review Gurjit Degun The Department for Work and Pensions is reviewing its media planning requirements. Google spotlights AI at Pixel smartphone launch Shona Ghosh Google has unveiled a slew of new hardware including two new own-brand smartphones, the smart speaker Google Home and the DayDream VR headset - but its artificially intelligent assistant took the spotlight. Google mocks fanboys in Silicon Valley spot Shona Ghosh Google poked fun at itself and the wider tech industry by opening yesterday's launch event with a comical spot from the show Silicon Valley. Facebook Marketplace - frictionless or fraught? Dan Hagen How should our industry make the most of what is essentially peer-to-peer selling of goods, asks Carat's chief strategy officer. Discovery agrees estimated £800m long-term ad sales deal with Sky Gideon Spanier Discovery has reappointed Sky Media to handle its ad sales in a new long-term deal that is estimated to be worth over £800m over at least five years. Facebook sorry after guns and drugs appear in new Marketplace service Omar Oakes Facebook has apologised after guns and drugs appeared to be for sale on the new Marketplace feature on its mobile app. Why a coalition for better ads won't stop people blocking ads Sam Noble Iris co-founder Sam Noble says he's more interested in starting a 'Coalition for Better Connections'. It's time for a changing of the guard at media agencies Tom Denford A new generation of media agency leaders will have to fight to retain status as the business takes on ad-tech, consultancy and a more aggressive client base. Watch: ESI Media's interactive experience for agencies Helen Hoddinott ESI Media has set up in the Violin Factory on London's Southbank to show agencies that it is more than a print business. Yahoo Europe boss Nick Hugh becomes Telegraph's chief operating officer Shona Ghosh Yahoo's vice president for EMEA, Nick Hugh, has left to become chief operating officer for Telegraph Media Group. Movers and shakers: The Lad Bible, iProspect, Ovo, MediaCom, Engine, Maxus and more Staff Welcome to Campaign's weekly round-up of the hires, departures and promotions across the industry. My Media Week: Alessandra Di Lorenzo, Lastminute.com Group Alessandra Di Lorenzo We catch up with Alessandra Di Lorenzo, chief commercial officer for advertising and partnerships at Lastminute.com Group, following the launch of its media business, The Travel People. Promoted 3 great ads I had nothing to do with: Remco Graham on British Heart Foundation, IKEA and Crest Thinkbox Remco Graham, ECD and Creative Partner, Now, reveals three great ads he admires but had nothing to do with Promoted "Transparency and culture is at the very heart of everything we do" Jenny Biggam Antje Derks, Campaign Content Labs In association with The Trade Desk, we invite the biggest industry names to interview their boundary pushing peers - and pass on the baton, in an interview relay. Jenny Biggam, founder, the7stars, is the latest boundary pusher in our series. Neil Christie, managing director at Weiden + Kennedy, speaks to her... Campaign Jobs Strategic Sales Partner - Major Media Owner- salary up to £60k £50000 - £60000 per annum + bonus & benefits Ultimate Asset, London Digital Business Manager – The Biggest Name in Media! £60-75k SAVVY Media Ltd, London (Central), London (Greater) Advertising Director - Haymarket Medical Dependent on Experience Haymarket Media Group, Twickenham, London (Greater) Junior/Graduate Web Analyst Dependent on Experience Haymarket Media Group, Twickenham, London (Greater) Senior Account Manager - People Management/CIPD Dependent on Experience Haymarket Media Group, Twickenham, London (Greater) Senior Account Manager - Supply Management/CIPS Dependent on Experience Haymarket Media Group, Twickenham, London (Greater) Group Marketing Manger - Medical and Large Scale Events Dependent on Experience Haymarket Media Group, Twickenham, London (Greater) Associate Creative Director Copywriter Up to £65,000 (depending on experience) + benefits April-Six, Harefield, Uxbridge Senior Sales Executive - Autosport International Dependent on Experience Haymarket Media Group, Twickenham, London (Greater) Key Account Manager - Third Sector Recruitment Dependent on Experience Haymarket Media Group, Twickenham, London (Greater)

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