Wednesday 26 October 2016

Hooch lands in hot water over Facebook ad

Campaign 18:05

Campaign 18:05
October 26, 2016
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Hooch lands in hot water over Facebook ad
Hooch lands in hot water over Facebook ad

Simon Gwynn

Alcopop brand Hooch has been rapped by the Advertising Standards Authority over a video appearing on the Facebook page of Vine star Joe Charman.

Tech
Bose uses clever cinematography to show London as you have never seen it before
Bose uses clever cinematography to show London as you have never seen it before

Unruly

Social video expert Unruly reviews the latest viral by Bose.

Advertising
Heineken taps Publicis UK for global digital work
Heineken taps Publicis UK for global digital work

Kate Magee

Heineken has appointed Publicis UK to its global digital agency roster for its eponymous beer brand.

Marketing
Case study: How fame made Snickers' 'You're not you when you're hungry' campaign a success
Case study: How fame made Snickers' 'You're not you when you're hungry' campaign a success

Bridget Angear

Bridget Angear, joint chief strategy officer at Abbott Mead Vickers BBDO, explains how fame has been a key driver in making Snickers' six-year global campaign so effective.

Media
Vodafone fined £4.6m by Ofcom for failing customers
Vodafone fined £4.6m by Ofcom for failing customers

Gurjit Degun

Vodafone has been hit with a £4.6m fine from Ofcom for mis-selling and not handling complaints properly.

 

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VR's novelty is waning. It's time this young medium grew up

The novelty of VR is wearing off among consumers and brands, writes the founder of Surround Vision and creative director at Sky VR Studios.

Apple iPhone sales decline 5.5% year on year

Apple's iPhone sales declined 5.5% year on year in the three months to 24 September, according to the company's fourth quarter results.

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Welcome to Campaign's weekly round-up of the hires, departures and promotions across the industry.

FutureVision: Navigating the realms of reality
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FutureVision: Navigating the realms of reality

Tara Moore, managing editor, FutureVision

As virtual & physical worlds collide, marketers chart a new course.

Ads to give a truck about
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Ads to give a truck about

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Truck advertising allows brands to advertise in a media free environment...

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