Under-fire Samsung kicks off pan-European creative pitch, Tesco axes Unilever brands in Brexit price row, Govt seeks agency to refresh healthy-living programme

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Campaign Breakfast Briefing October 13, 2016

Latest Under-fire Samsung kicks off pan-European creative pitch Kate Magee Samsung, the electronics giant, has issued a pan-European brief to ad agencies as it seeks greater creative consistency across its marketing activity. Tesco axes Unilever brands in Brexit price row Shona Ghosh Unilever brands such as Marmite and Ben & Jerry's are no longer available on Tesco's website, after a row over price increases. Govt seeks agency to refresh healthy-living programme Omar Oakes Public Health England is reviewing its advertising business for Change4Life, its public-health campaign. Diesel appoints Anomaly as global agency of record Shona Ghosh Diesel has reappointed Anomaly Amsterdam as its global agency of record, six years after the shop resigned the account. AI chatbots could lead to conversational advertising Shona Ghosh The advent of artificial intelligence could lead to "conversational" advertising, with consumers able to talk to an ad while watching it. Promoted Your ad is viewable but did anybody see it? InSkin Media Just because an ad is viewable, that doesn't mean it is seen or engaged with. In an industry obsessed with viewability and click-through rates, InSkin Media's research shows it's more important than ever to go back to basics Promoted Ideas with Momentum Fold7 Carlsberg needed a 21st-century approach to match changing consumer engagement and reintroduce its trademark humour and energy. Enter the Fold7 Newsroom... Campaign Jobs Business Development Director - Brand Agency £60-70k plus commission and benefits The Jefferson Group, London (Central), London (Greater) Account Director Europe £50000 - £55000 per annum + commission The Great & The Good, London Senior Brand Expression Manager Competitive + Benefits Sainsbury's, London (Central), London (Greater) Digital Marketing Manager £40k + 20% Highly Competitive + Generous Bonus Scheme Express Vending, Hemel Hempstead, Hertfordshire Account Manager - Full Service Media Agency! £50k Dot-Gap, London (Central) Interim SBM - Innovation £65,000 per annum + car / car allowance Ball & Hoolahan, London Senior Media Executive £30-35k per annum depending on experience + benefits Ebiquity, London (Central), London (Greater) Digital Agency Sales Rep- Autosport Dependent on experience Haymarket Media Group, Twickenham, London (Greater) Display & Affiliates Executive Competitive salary + excellent benefits Carnival UK, Southampton, Hampshire Senior Search / PPC Marketing Executive Competitive salary + excellent benefits Carnival UK, Southampton, Hampshire

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