Tuesday, 4 January 2011

Campaign Daily Fix - Asics, Co-op, Land Rover, The Apprentice, WPP

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Campaign Daily Fix
 
04 January 2011  
Latest News
Onitsuka Tiger: Tansu campaign by Amsterdam Worldwide
Amsterdam Worldwide resigns Asics and Onitsuka Tiger account
Sara Kimberley, 04 January 2011

Dutch creative agency Amsterdam Worldwide has resigned the accounts for sports brands Asics and Onitsuka Tiger due to what it described as "strategic, creative, and financial differences".

 
Co-Op: TV campaign focuses on convenience
The Co-op launches 'plea' TV ad
Sara Kimberley, 04 January 2011

The Co-operative Group has launched a multimillion-pound TV campaign playing on convenience, which coincides with its sponsorship of ITV's national weather bulletins.

 
Land Rover: Freelander 2 animated campaign launched
Land Rover plays with clay in new TV ad
Sara Kimberley, 04 January 2011

Land Rover has launched its first global, animated TV campaign to promote its Freelander 2 model.

 
Nick Hewer: The Apprentice star at the 2009 BAFTA Awards (Credit: Damo 1977, flickr)
Children's hospice calls on Apprentice star Nick Hewer for digital campaign
Katherine Levy, 29 December 2010

Children's hospice Richard House has launched a digital campaign that features 'The Apprentice' star Nick Hewer being interviewed by a puppet to raise money for the charity.

 
Sir Martin Sorrell lands another jewel for WPP
WPP lands 'Obama agency' Blue State Digital
Staff, 31 December 2010

Martin Sorrell's WPP has acquired the full service digital agency Blue State Digital, best known for leading Barack Obama's digital campaign in the last US presidential elections.

 
 
Also in the News
P&G replaces Government as UK's biggest advertising spender
Gemma Charles, 04 January 2011
Moneysupermarket.com to sponsor 'Britain's Got Talent'
Maisie McCabe, 04 January 2011
 
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Latest Work
Buttercup 'animal magic' by VCCP
Buttercup 'animal magic' by VCCP
04 January 2011

Buttercup cough syrup has launched a new campaign created by VCCP, with the message that Buttercup is made from natural active ingredients.

 
Bathstore ‘eureka!’ by M&C Saatchi
Bathstore 'eureka!' by M&C Saatchi
04 January 2011

M&C Saatchi has created its first campaign for Bathstore, the bathroom retailer, since winning the business last year.

 
PGA European Tour 'clay pigeon golf shot' by Saatchi & Saatchi
PGA European Tour 'clay pigeon golf shot' by Saatchi & Saatchi
04 January 2011

Saatchi & Saatchi has the second instalment in its online campaign for the PGA European Tour showing professional golfers aiming to hit a clay pigeon in mid air in the...

 
More Work
 
Blogs
Latest Blog Entries
Get onboard the Mistry train
Steve Henry

The distinction between digital and non-digital is disappearing in Adland - e.g. there'll be no more awards for Digital Agency...

A little bit of Channel 4 has just died
Jeremy Lee

'Channel 4 - something for everyone some of the time'. Well that's what its old mantra used to be.  ...

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