Latest news | | | | | | Carnival Cruise Lines, the US cruise operator, has appointed MPG Media Contacts to its £8m UK media planning and buying account after a competitive pitch. | | | | | | | Danny Brooke-Taylor, Dare's joint executive creative director, has resigned from the agency. | | | | | | | Manchester City captain Vincent Kompany is choosing social media over TV to host a live post-match interview with fans, as part of the football club's digital drive. | | | | | | | Google is planning to replace Motorola Mobility chief executive Sanjay Jha with its own Dennis Woodside, who was formerly UK president of Google Americas after a spell in the UK, according to reports. | | | | | | | A Super Bowl ad for M&Ms has finally made it into first position following a two-week run in second place, while Ecotricity's collapsing cooling towers film has climbed into second place. | | | | | | | Brands are putting strong emphasis on social media but are forgetting that conversation without substance is "easily dismissed", according to Bruce Daisley, sales director at Twitter. | | | | | | | Almost two thirds of Brits (64%) said mobile phones were the most unacceptable device on which to receive unwanted advertising, according to research by YouGov. | | | | | | | MailOnline, the ever-expanding website for the Daily Mail and Mail on Sunday newspapers, has today reported almost 100 million unique users worldwide for the first month of 2012. | | | | | | | Mark Chippendale joins Active International and M&C Saatchi UK appoints Elspeth Lynn as group executive creative director in Brand Republic's round-up of this week's people moves in advertising, marketing and media. | | | | Intelligence | | | | | | Game mechanics can help us to influence behaviour but only if they are used the right way, writes Joseph Kay, planner, LBi. | | | | | | | Tesco has the highest share of voice while 20% of conversations about supermarkets concern the environment. | | | | Opinion | | | | | | New data indicates that Google can capitalise on Facebook fatigue and become a major player in social, writes Tom Smith, founder of GlobalWebIndex. | | | | | | | Biometric research shows just how effective sound can be at driving engagement with ads, writes Louise Brice, director at Ipsos ASI. | | | | | | Latest jobs | | | | | | | |
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