Monday, 13 February 2012

Digital AM - UK's most desirable media companies, Dove, The Collective, Future

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'Unfulfilled' senior media talent eye-up Twitter, Google, C4 and Facebook
'Unfulfilled' senior media talent eye-up Twitter, Google, C4 and Facebook
by Arif Durrani
13 February 2012, 08:30AM
The UK's most desirable media companies to work for are Twitter, Google, Channel 4 and Facebook, according to a survey of top executives, which also identified growing company promiscuity among employees.
Dove erects Valentine's Day 'tweet screen'
Dove erects Valentine's Day 'tweet screen'
by Sarah Shearman
13 February 2012, 09:38AM
Dove, the Unilever-owned beauty brand, has rolled out a screen in London's Victoria station, which displays tweeters' responses to questions about women and beauty.
The Collective appoints Holler to UK digital account
The Collective appoints Holler to UK digital account
by Sara Kimberley
13 February 2012, 11:55AM
New gourmet probiotic yoghurt brand, The Collective, has appointed Holler as its first UK digital agency.
Test our rivals' tablet claims, says Future as it publishes T3 data
Test our rivals' tablet claims, says Future as it publishes T3 data
by Daniel Farey-Jones and Nick Batten
13 February 2012, 10:54AM
Future is encouraging media agencies to probe the numbers its magazine publishing rivals are claiming for their tablet editions, as part of an "educational" initiative to grow the tablet advertising market.
Turning browsers into buyers
Turning browsers into buyers
by John Thekanady
13 February 2012, 09:30AM
Specialist electronics retailers are failing to turn online browsers into buyers and are losing out to the generalists, writes John Thekanady, director of client services at Kantar Media Compete.
Promotional feature: How did easyJet fill two extra planes per minute using personalised web experiences?

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Find out about easyJet's best ever January Sale at Digital Trendspot 2012.

Also in the news
Brand barometer: Carbonated drinks - which is most prominent on the web?
by Gemma Charles, 10 February 2012, 03:00PM
Clarks launches AR campaign for Spring collection
by Matthew Chapman, 10 February 2012, 09:30AM
Brands struggling to follow consumer journey online, finds IAB
by Sarah Shearman, 10 February 2012, 11:52AM
Google to launch 'own-brand entertainment hardware'
by Matthew Chapman, 10 February 2012, 11:20AM
Brand barometer: Social media performance of RBS
by Gemma Charles, 10 February 2012, 09:00AM
Marmite aims to spread love with Facebook e-cards
by Sarah Shearman, 10 February 2012, 09:15AM
From the blogs
Fashion fembot
Greg Taylor
13 February 2012, 11:55AM
Digital Society Gives Us Reach, But That's Not a Sale
Saman Mansourpour
13 February 2012, 11:18AM
MySpace to announce it has added one million new users
@gordonmacmillan
13 February 2012, 10:19AM
Bed-hopping is a no-brainer
Heather Westgate
13 February 2012, 10:17AM
Will Facebook live up to the IPO expectations?
George Parker
13 February 2012, 9:47AM
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