Latest news | | | | | | Rupert Murdoch's News International is ramping up support for The Sun on Sunday with advertising across London's outdoor sites, while more details of the new tabloid have been disclosed in today's issue of The Sun. | | | | | | | The advertising watchdog has banned a TV ad for Sainsbury's that claimed "right now at Sainsbury's ALL toys are half price", for being misleading as to whether it applied to its online store. | | | | | | | Zoosk, the online dating site, is revamping its strategy in an effort to cater for people who are already in relationships. | | | | | | | Maplin, the electronic goods retailer, is returning to television advertising for the first time in seven years to push its customer service credentials. | | | | | | | The mobile handset manufacturer, once the market leader, is pouring fresh investment into its marketing in a drive to gain a foothold in the smartphone market. | | | | | | | BSkyB has had an ad for its movie channels and broadband service banned by the Advertising Standards Authority (ASA) for misleading consumers, after the ad sparked more than 80 complaints. | | | | | | | Google has signed a deal with the London Stock Exchange (LSE), which will allow ordinary investors real-time access to company share prices. | | | | Opinion | | | | | | Groupon's exponential rise to prominence raises the question of whether discounts alone can sustain a brand in the long term. | | | | | | | It's time for start-up brands to stop imitating and start innovating, writes Ben Branson, senior planner, Holmes & Marchant. | | | | Intelligence | | | | | | There has been an increase in sales of antibacterial and multipurpose products for the cleaning and care of hard surfaces as consumers seek good-value, germ-killing lines. | | | | | | | Ad's central character lacks charm and deflects focus from the brand's message | | | | | | Latest jobs | | | | Marketing Manager | Recruiter Stopgap | Salary £40000 - £45000 per annum | Location South East England | | | | | |
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