Latest news | | | | | | Sports brand Umbro is seeking fresh football brand ambassadors, with former England captain John Terry left out of its marketing amid allegations of racism against him. | | | | | | | BT is to sponsor a series of live screenings and music concerts at Hyde Park, taking place under the 'London Live' banner, during this summer's Olympics. | | | | | | | Kimberly-Clark is one of several companies that will find its brand logos at sporting venues being covered with masking tape ahead of the Olympics. | | | | | | | Cravendale has unveiled its TV and cinema campaign featuring The Muppets, as part of its first brand partnership. | | | | | | | McCain Foods, the frozen food manufacturer, is installing the smell of baked potatoes to 10 bus stops around the country as part of its £1.4m push for Ready Made Jackets. | | | | | | | Vimto is shifting its marketing spend from TV to digital, as the brand looks to capitalise on its growing online fan base. | | | | | | | Reebok is mounting a European relaunch of its EasyTone sports shoes, backed by fresh research into their toning effects, following previous complaints made to regulators about its advertising claims. | | | | | | | Former Camelot, Kraft and Somerfield marketer Phil Smith has been appointed to the lead marketing role for the Queen's Thames Diamond Jubilee Pageant. | | | | | | | LateRooms.com, the online hotel brand, is launching a campaign that introduces two characters, Jenny and Ben, and the strapline, "For your every need". | | | | Opinion | | | | | | With Facebook revenues accelerating past $4bn a year and a projected stock market value of $100bn, Bob Willott asks whether the phenomenon is here to stay. | | | | | | | It's all going on. Massive institutions have collapsed and many continue to wobble. | | | | Intelligence | | | | To celebrate Her Majesty's accession milestone this week, Marketing magazine thought it fitting to compile a list of the Queen's must-have brands, from the monarch's favourite chocolate to her underwear brand of choice. | | | | | | | The Transport for London marketing director's preparations for the London 2012 Olympics are finally coming to fruition, writes Gemma Charles. | | | | | | | New research shows that we could be entering a post-PC world, writes Euan Mackay, senior associate director, Custom Media division, Kantar Media. | | | | From the blogs | | | | | | | | | | | | | | | | Latest jobs | | Account Director | Recruiter Dynamic New Alliances | Salary Up to £45K | Location London | | | | | | | |
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