Media AM - Super Bowl breaks audience records, Microsoft hires Mason for EMEA mobile role, Telegraph Media Group, McCain, Vimto

Having trouble viewing this? View in web browser View text-only version     Latest News Record number of Americans tune in to Super Bowl Daniel Farey-Jones, 07 February 2012 The Super Bowl's habit of setting viewing records continues (just) with 111.3...    Microsoft hires Mandeep Mason to head up EMEA mobile ad sales Sarah Shearman, 07 February 2012 Microsoft has appointed Mandeep Mason, sales director at Nokia-owned Navteq, as director...    TMG promotes Edward Roussel in digital overhaul John Reynolds, 07 February 2012 Telegraph Media Group (TMG), the publisher of the Daily Telegraph, has made...    McCain cooks up potato-scented bus stop campaign Maisie McCabe, 07 February 2012 McCain Foods, the frozen food manufacturer, is installing the smell of baked...    Vimto shifts marketing spend with increased digital investment Sarah Shearman, 07 February 2012 Vimto is shifting its marketing spend from TV to digital, as the...      Also in the News Facebook 'likely to roll out mobile ads in weeks' Sarah Shearman, 06 February 2012 England rugby clash with Scotland peaks at 8.3 million Daniel Farey-Jones, 06 February 2012 News International signs seven-figure deal with Global Radio Maisie McCabe, 06 February 2012 MEC appoints Jide Sobo to head of mobile role Matthew Chapman, 06 February 2012 Vevo promotes Labrinth with 'Lift' promotion Sarah Shearman, 06 February 2012 Hearst-Rodale harnesses Apple Newsstand to sample print launch Daniel Farey-Jones, 03 February 2012     Blogs Why all the fuss about social TV? Rhys McLachlan Social TV platforms don't appear to contribute to the thing they need most - great TV “If you don’t get on this wagon now, you’re going to be left behind” Sue Unerman Which wagon now you're asking yourself. The truth wagon. Martin Lindstrom, author of Brandwashed... What do you do about a problem like London Underground? Maisie McCabe When CBS Outdoor, creaking under the weight of a crippling billion-pound Tube deal, opted to... An Olympic Dog’s Dinner Ivan Clark This summer, if you have a café in the UK and put a sign in... The primary reason for spreading advertising around Ben Hughes Once again, I find myself drawn to the US presidential primaries, watching with amazement as the US shows its determination... The Innovation Axiom or the Innovation Trap. Sue Unerman picture source: wikipedia There's one question for which everyone will give the same affirmative... (C4) Abraham defies the gloom: Things are shaping up quite nicely Arif Durrani Abraham: "Most importantly for 2012, our new director of sales Jonathan Allan has concluded very successful deals with all the... The Art of War â€" as told by Liam Mullins Liam Mullins If you’re reading this, chances are you will be in media. And the chances you...     Senior Sales Executive, Haymarket Media Group £ Competitive + Commission, Hammersmith, West London Head of Digital Content - International B2B Publisher, Formula Won £45-50k + great commission, London Account Director, TMP Magnet Highly Competitive, London Affiliate & Trade Marketing Manager, UKTV £ dependent on experience, Hammersmith, London Insight Planner, Metro Up to £35,000 plus bonus, London       To Guarantee delivery, add us to your address book. ( How? ) Manage my bulletins Send to a friend Unsubscribe to this bulletin   Home     News     About Us     Contact Us     Advertising     My Media Week     Log in       Advertising     Marketing     Media     Sales Promotion     Market Research     Digital     Public Relations     Design     Events     Direct Marketing   © Haymarket 1957 - 2012 All rights reserved