Data and Direct - Everything Everywhere, cookie compliance, Domino's, Unilever, Groupon

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list Latest news Everything Everywhere calls direct roster review by Matthew Chapman 09 February 2012, 08:00AM Everything Everywhere, the umbrella brand for Orange and T-Mobile, is putting its below-the-line creative roster on notice. Cookie consent: how to stay on the right side of the law by Rachel Barnes 09 February 2012, 11:30AM As the May deadline for cookie compliance approaches, what must marketers do, asks Rachel Barnes. Domino's Pizza calls digital and direct marketing review by Sara Kimberley 09 February 2012, 10:00AM Domino's Pizza has kicked off a review of its digital and direct marketing account. The UK's largest pizza delivery company has approached agencies directly ahead of a contest for the business. Social brands: Unilever shifts focus from social media to word of mouth by Nicola Clark 08 February 2012, 11:20AM Marketers are being urged to reappraise the value of fans and re-focus their social media activity on building long-term engagement. Groupon buys data start-up Adku to boost personalisation by Sarah Shearman 07 February 2012, 10:03AM Groupon, the group deals service, has acquired data personalisation start-up Adku for a reported $10m (£6.3m). CREATIVE STRATEGY: Snickers scores with a sweet insight by Simon S Kershaw 09 February 2012, 01:04PM Feeling peckish? Is it that time of day? Being famished can affect us in strange ways. I don't need a watch to tell me it's lunchtime, my brain simply starts to shut down. That is signal enough. Marketers need to work on loyalty activation, research claims by Matthew Chapman 06 February 2012, 12:23PM Marketers are not doing enough to make customers activate loyalty programmes, with two in five (39%) people not using all the loyalty programmes they are enrolled in, according to findings from ICM Research. Hi-Media picks up Thomas Cook online ad sales by Daniel Farey-Jones 09 February 2012, 10:30AM Thomas Cook has appointed Hi-Media to sell advertising on its UK websites. Picture Gallery: OgilvyOne Direct Agency of the Year party by Sara Kimberley 06 February 2012, 12:04PM OgilvyOne celebrates becoming Campaign's Direct Agency of the Year 2011 for a second year running. Latest jobs Head of Drama Development Recruiter Sky Salary negotiable Location West London Mid-Weight/ Senior Conceptual Copywriter needed to work at brilliant digital creative agency Recruiter Twist Recruitment Salary £35K+ negotiable depending on experience Location Farringdon Designer - Middleweight Level, £30-£35k within a leading global agency based in our Milton Keynes offices Recruiter BBH MK Salary £30-£35k including benefits. Location You'll be based at our countryside offices just outside Milton Keynes. Group Head of Brand Solutions Recruiter Xchangeteam Salary £45000 per annum + Commission Location London Head of Marketing - Maternity Contract Recruiter Blue Skies Marketing Recruitment Salary £45000 to £50000 per annum Location London Head of Integrated Marketing - digital products Recruiter Propel Salary £60000 - £70000 per annum + £60-70k + benefits Location London Manage my bulletins Unsubscribe from bulletin © Haymarket 1957 - 2010 All rights reserved News Jobs Blogs & Forums Tenders