Friday, 3 February 2012

Global Bulletin from Brand Republic - Unilever, M&C Saatchi, Aegis, Starbucks, Jeremy Craigen

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Global bulletin
Latest news
Unilever ups ad and promotional spend by £124m
Unilever ups ad and promotional spend by £124m
by John Reynolds
02 February 2012, 01:35PM
Unilever, the owner of brands including Ben & Jerry's and Flora, said it spent an extra €150m (£124m) on advertising and promotions in 2011, to make a total of €6.2bn (£5.13bn)
M&C Saatchi returns to New York
M&C Saatchi returns to New York
by Daniel Farey-Jones
01 February 2012, 12:09PM
M&C Saatchi has hired Jeff Brooks from Euro RSCG New York to spearhead the revival of its New York office, which was folded into its Los Angeles office in 2008.
Aegis builds up digital offering in Singapore
Aegis builds up digital offering in Singapore
by Sara Kimberley
30 January 2012, 10:09AM
Aegis Group has acquired a minority stake in Singaporean digital agency, The Upper Storey.
Starbucks to open in India
Starbucks to open in India
by John Reynolds
31 January 2012, 09:25AM
Starbucks is to open its first outlets in India this year, as part of an agreement between the Seattle-based coffee chain and the Tata conglomerate.
Jeremy Craigen poised for global VW role at DDB
Jeremy Craigen poised for global VW role at DDB
by Jeremy Lee
02 February 2012, 08:00AM
Jeremy Craigen, DDB UK's executive creative director, is in talks about a role heading up the network's global Volkswagen account.
Publicis Groupe acquires Middle East digital agency
Publicis Groupe acquires Middle East digital agency
by Daniel Farey-Jones
01 February 2012, 10:32AM
Publicis Groupe has acquired Flip Media, a digital agency network in the Middle East, for an undisclosed sum, to fold into Leo Burnett.
Also in the news
Campaign Viral Chart: Honda's Ferris ad is top of the class
by Ben Hall, 03 February 2012, 08:30AM
Dixons loses chief executive to Apple
by Matthew Chapman, 31 January 2012, 11:25AM
Why should brands worry about Europe's data protection proposals?
by Charles Ping, 26 January 2012, 09:00AM
AOL ad revenues climb 10% but profits plunge
by Sarah Shearman, 01 February 2012, 06:10PM
Facebook reports a 69% lift in ad revenue to £2bn in 2011
by Arif Durrani, 01 February 2012, 11:54PM
MediaCom and LBi win Etihad's global media accounts
by Iain Akerman, 01 February 2012, 11:00AM
The Wall blog
Reuters names the top 50 social CEOs
@gordonmacmillan
03 February 2012, 12:06PM
Social brands think small
Maeve OSullivan
03 February 2012, 10:59AM
Digital subscriptions at the New York Times rise 20%
@gordonmacmillan
03 February 2012, 9:44AM
Kellogg's endorses dangerous railway stunt on Facebook days after girl's death
@gordonmacmillan
02 February 2012, 1:11PM
Social media maturation -what are the implications for the industry?
Will Ashton
02 February 2012, 11:58AM
The Five Rules of Social TV? and it's all thanks to Coke's Socialbowl
Lloyd Salmons
02 February 2012, 9:13AM
Gordon's Republic
Hacking scandal spreads to The Times as paper investigated
@gordonmacmillan
02 February 2012, 10:08AM
Murdoch denies Sun on Sunday launch is on hold
@gordonmacmillan
01 February 2012, 10:04AM
Plans for Sun on Sunday on hold after arrests; News Corp loses second senior PR exec
@gordonmacmillan
31 January 2012, 9:31AM

Global Voices - posts from around the world

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Crispin Reed
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27 January 2012, 4:31PM
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Virgin Money rocks for Newcastle United - but surely they could have afforded new shirts?
Chris J Reed
19 January 2012, 12:57AM
McDonald's tasty content partnership feeds the brain
Chris J Reed
19 January 2012, 12:40AM
Republicans corner the market on nonsensical slogans - part 2
Chris J Reed
18 January 2012, 9:53AM
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Chris J Reed
18 January 2012, 12:46AM
Honda's sweet brand partnership
Chris J Reed
17 January 2012, 4:29AM
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