Friday, 1 February 2013

Breaking news from Brand Republic - Coca-Cola, HMV, Campaign Viral Chart, Jessops, Hearst

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list
part of Brand Republic
Brand Republic daily news bulletin
Latest news
Coca-Cola reviews £43m UK media business
Coca-Cola reviews £43m UK media business
by Maisie McCabe
01 February 2013, 09:45AM
Coca-Cola is reviewing its £43m UK media planning and buying business, which is currently held by Vizeum.
HMV shouldn't be closing down its Twitter feed
HMV shouldn't be closing down its Twitter feed
by Gordon MacMillan
01 February 2013, 09:44AM
Troubled music retailer HMV caused a stir on Twitter yesterday as employees used the brand's official Twitter feed to live-blog mass redundancies taking place at the high street chain. This led to a call to close the brand's Twitter account down whic...
Campaign Viral Chart: Diet Coke 'hunk' rides out Super Bowl rush
Campaign Viral Chart: Diet Coke 'hunk' rides out Super Bowl rush
by Ben Hall
01 February 2013, 09:13AM
Diet Coke's "hunk", brought back to celebrate the brand's 30th birthday, joins a host of Super Bowl ads in this week's most-shared virals.
Jessops brand bought by Dragons' Den star Peter Jones
Jessops brand bought by Dragons' Den star Peter Jones
by Alex Brownsell
01 February 2013, 09:12AM
Jessops, the failed camera retailer, is set to be revived as an online-only brand by a consortium led by entrepreneur Peter Jones, star of BBC TV show 'Dragons' Den'.
Hearst hires CNN's Max Raven to lead revenue
Hearst hires CNN's Max Raven to lead revenue
by Maisie McCabe
31 January 2013, 01:04PM
Hearst Magazines UK, the publisher of Cosmopolitan and Red, has hired Max Raven, the former senior vice president of ad sales at CNN International, in the new role of group revenue director.
Sky helps to boost UK radio ad revenue to £552.7m in 2012
Sky helps to boost UK radio ad revenue to £552.7m in 2012
by Maisie McCabe
31 January 2013, 01:14PM
BSkyB helped the radio industry get on course to expand its share of display advertising in 2012, when the UK radio ad market grew by 3.8%, according to figures from the Radio Advertising Bureau.
Opinion
Tech: 3D is a technology without vision
Tech: 3D is a technology without vision
by John V Willshire
31 January 2013, 11:00AM
In a previous column, I mentioned that I believe 3D remains largely a waste of time. This is a purposefully different statement from 'I think 3D is rubbish', of course, and I thought I would explain why.
As mission statements go, 'to be the best' will do
As mission statements go, 'to be the best' will do
by Ian Darby
31 January 2013, 08:00AM
Idle moments are frequently filled with a trawl through agency websites to check their brand positionings, mission statements, reasons to exist. The majority make "calm down, dear" sound like the most delicious line in advertising.
Intelligence
Which bookshop brand is most prominent online? Brand barometer
Which bookshop brand is most prominent online? Brand barometer
by Gemma Charles
01 February 2013, 08:30AM
Waterstone's is the most prominent, with WH Smith in second place.
Product of the Year - 2013: the winners
Product of the Year - 2013: the winners
by
31 January 2013, 09:00AM
This year's triumphant brands prove that it pays to innovate, while research highlights the added consumer appeal of lines that display the Product of the Year logo.
Also in the news
The rising admission price for football sponsorship
by Richard Gillis, 01 February 2013, 12:09AM
Rajar Q4 2012: Bauer retains Magic as London's no 1
by Arif Durrani, 31 January 2013, 04:26PM
Culture Secretary promises to be 'cheerleader' for marketing industry
by Gemma Charles, 31 January 2013, 03:00PM
EasyJet slashes marketing spend but 'increases effectiveness'
by Gemma Charles, 31 January 2013, 12:21PM
Facebook mobile revenues double
by Gordon MacMillan, 31 January 2013, 09:36AM
Sony seeks more inclusive PlayStation Network image
by Matthew Chapman, 31 January 2013, 11:51AM
Rajar Q4 2012: National commercial radio results in full
by Staff, 31 January 2013, 11:04AM
Latest Blog Entries
Want to smell like a Crème Egg?
Greg Taylor, 01 February 2013
Graphing Likes
Ines Nadal, 01 February 2013
Forget religion, could brands be the new champions of social values?
Chris Arnold, 01 February 2013
The New 'Data Myning' - personal curiosity can get us more for our money
Gavin Wheeler, 31 January 2013
How do you make a panda sneeze?
Mark Tomkins, TDA, 31 January 2013
I can hear clearly now the train has gone
John Carroll, 31 January 2013
More Blogs
Latest jobs
Digital Marketing Manager
Recruiter GoodEgg Digital
Salary £25-35k + great benefits and share options
Location St Albans, Hertfordshire
INTERNATIONAL PPC SENIOR PLANNER - FANTASTIC CLIENTS!
Recruiter Ultimate Asset
Salary £27000 - £32000 per annum + benefits
Location London
DIGITAL MANAGER - MOVIE BRAND - ELITE AGENCY
Recruiter Ultimate Asset
Salary £28000 - £35000 per annum + + benefits
Location London
Creative Artworker - Bristol
Recruiter Bray Leino
Salary Circa £25k (depending on experience)
Location Bristol
Digital Producer
Recruiter Source
Salary £30000 - £35000 per annum
Location London
PPC SEARCH LEAD - ENTERTAINMENT BRANDS!
Recruiter Ultimate Asset
Salary £35000 - £40000 per annum + + Benefits
Location London
Search More Jobs
BR Insight
Multiple Digital Touch Points: One Voice (Webcast)
Powering a consistent brand message across a multichannel campaign calls...
SEO Update: Exploring The Opportunities For Global Growth In 2013 (Expert Reports)
This hard-hitting expert report forms the final chapter of our 2-part SE...
Inventive Strategies to Win Over the Student Market (Webcast)
With the average student spending over 3.7 hours a day online and a comb...
Storytelling: Captivate Your Audience with Interactive Online Video (Webcast)
At its very core, marketing is storytelling, resonating emotionally with...
Social Media ROI: Turning Conversations Into Conversions In 2013 (Expert Reports)
This hard-hitting expert report forms the final chapter of our 3-part ca...
Digital on Trial: Harness 2012�s Key Trends to Seize Opportunities in 2013 (Expert Reports)
The final instalment of our 3 part Digital On Trial campaign is a hard-h...


Manage my bulletins Unsubscribe from bulletin
© Haymarket 1957 - 2010 All rights reserved
Haymarket Business Information, 174 Hammersmith Road, London, W6 7JP, UK
News Jobs Blogs & Forums Tenders

No comments:

Post a Comment