Marketing Daily - Why China's social media scene outshines the 'static' West. Plus Kit Kat, Oxfam and Ford

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Marketing Daily Bulletin , 11th March 2014

Why China's social media scene outshines the 'static' West   Cadbury v Nestlé: The Kit Kat trademark war explained   SXSW14 Day Four: Edward Snowden, creative technology and the 'dark arts' of marketing   SXSW14 in pictures: Eric Schmidt, Julian Assange, 3D printed Oreos, Spotify House   Rankin captures celebrities in mid-air for Oxfam's Lift Lives for Good drive   'Before the internet, enforced downtime helped us think - now we have white noise' #web25   Ford ends 21-year UEFA Champions League sponsorship with 'Mustang Moment'   Co-op boss Euan Sutherland attacks 'ungovernable' group in resignation letter   The four golden rules to help brands beat 'blogger blasé'   'Women must step up - and realise that everyone is scared'   Harrods to target youth audience for first time with Vogue Festival sponsorship   Virgin Holidays top marketer Andrew Shelton departs   Rugby stars take on dancing bananas in HSBC's Hong Kong Sevens hip hop-style battle   Champions of design: Byron       ADVERTISEMENT Sitecore Digital Trendspot - the key marketing event of 2014   'Digitally Ever After' is a one-day event where you can discover digital marketing tools to engage, inform and retain your audience. Don't miss the essential industry occasion of 2014. Find out more!       JOBS BOARD Business Development Executive , Bullfrog Digital LTDUp to £30k + Commission and benifits , Shoreditch   Head of Strategy, Insight & External Relations , London & PartnersCOMPETITIVE + PRP + BENEFITS , London Bridge   Senior Account Manager , Hot CowBetween £32,000 - £35,000 with discretionary bonuses. , Near Chiswick Business Park, a fun and vibrant location to work with events, a lake and bars.   Project Manager - Integrated / Digital - Superb London Agency , Fill Recruitment Ltd£40k - £50k plus bonus and superb benefits! , Central London   Retail Marketing Manager EMEA , Callaway Golf Europe Ltdcirca £50,000 pa plus benefits , based in Chessington, Surrey

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