Friday, 4 April 2014

Breaking news from Brand Republic - Mozilla, branding on cigarette packs, B&Q, Google Maps

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Latest news
Mozilla boss Brendan Eich steps down after same-sex marriage controversy
Mozilla boss Brendan Eich steps down after same-sex marriage controversy
by Alex Brownsell
04 April 2014, 08:30AM
The boss of Firefox-maker Mozilla, Brendan Eich, has stepped down after less than two weeks in the job, following controversy over his views on same-sex marriage.
Government ready to ban branding on cigarette packs
Government ready to ban branding on cigarette packs
by Alex Brownsell
04 April 2014, 09:10AM
The UK Government is to press ahead with plans to ban all branding on cigarette packs in England and Wales, after a statement from Public Health Minister Jane Ellison that the move is likely to have a "positive impact".
Trading Places: this week's people moves
Trading Places: this week's people moves
by Chris Harding
04 April 2014, 08:00AM
Leo Burnett London promotes Katie Lee to the role of group marketing director and Exterion Media hires Shaun Gregory as chief executive, in this week's round-up of people moves in advertising, marketing, media and PR.
B&Q releases brand campaign ahead of Easter
B&Q releases brand campaign ahead of Easter
by James Swift
04 April 2014, 10:00AM
B&Q, the home improvement retailer, has released a TV spot that urges people to engage in DIY.
Campaign Viral Chart: Google Maps' April Fool tops chart
Campaign Viral Chart: Google Maps' April Fool tops chart
by Ben Hall
03 April 2014, 12:38PM
Google Maps' April Fools prank has topped this week's viral chart with 369,288 shares.
LIVE@AdvertisingWeek: Seven things you may have missed on Thursday
LIVE@AdvertisingWeek: Seven things you may have missed on Thursday
by Louise Ridley
04 April 2014, 09:38AM
Our live blog LIVE@AdvertisingWeek was there to capture the final day of Advertising Week Europe 2014, including controversy, more infographics and Jamie Redknapp.

Also in the news
Oscar-winning Framestore: 'Don't view virtual reality as a platform'
by Matthew Chapman, 04 April 2014, 08:31AM
Watch: what you might have missed at Advertising Week
by Sarah Rowland, Georgina Brazier and Joel Fothergill, 04 April 2014, 09:56AM
Lurpak launches TV campaign for Cook's Range launch
by James Swift, 04 April 2014, 08:51AM
News UK journalists caused 'absolute mayhem' with digital data
by David Benady, 03 April 2014, 05:05PM
Bravery is putting beliefs ahead of self preservation, says Droga
by Simon Nias, 03 April 2014, 04:55PM
Havas has up to six acquisitions in the pipeline, says Yannick Bolloré
by Simon Nias, 03 April 2014, 02:45PM

From the blogs

The Wall blog

Does culture matter?
Ardi Kolah
04 April 2014, 8:21AM
Branded content is the Cara Delevingne of the marketing world
Carla Faria
04 April 2014, 7:50AM
6 ways to put content in the hands of your employees
Matthew Walko
04 April 2014, 7:43AM
Most viral April Fools videos of 2014
Chris Quigley
03 April 2014, 9:38AM


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