Friday, 2 January 2015

Five stories you might have missed, Ashton Kutcher, Aldi, Florette, Crabbie's, Beagle Street, Mark Barber

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list
Latest news
Ads in the news: 5 stories you may have missed
by Kate Magee,
02 January 2015, 11:33AM
Ads in the news: 5 stories you may have missed
Were you too busy eating turkey to follow the news? Here are some of the most interesting ad stories that hit the headlines over the holidays.
Watch: Ashton Kutcher breaks up with a pizza slice in Wrigley's Extra ad
by James Swift,
02 January 2015, 10:16AM
Watch: Ashton Kutcher breaks up with a pizza slice in Wrigley's Extra ad
Ashton Kutcher, the actor who played Steve Jobs in a biopic about the Apple founder in 2013, stars in a new TV campaign for Wrigley's Extra chewing gum.
Aldi 'Swap and Save' campaign gets second ASA ad ban
by Charlotte McEleny,
02 January 2015, 11:52AM
Aldi 'Swap and Save' campaign gets second ASA ad ban
The ASA has upheld a complaint against Aldi from Tesco which called into question its 'Swap and Save' TV and print campaign.
Florette launches £600,000 baby kale campaign
by Kate Magee,
02 January 2015, 10:51AM
Florette launches £600,000 baby kale campaign
Florette, the salad brand, has kicked off a campaign to promote its baby kale leaf "superfood", taking advantage of the traditional January health kick.
Crabbie's replaces 1950s-style ads with 'Refreshingly Adventurous' campaign
by Gemma Charles,
02 January 2015, 10:00AM
Crabbie's replaces 1950s-style ads with 'Refreshingly Adventurous' campaign
Crabbie's, the alcoholic ginger beer, has ditched its 1950s-themed ads in favour of a campaign using up-and-coming artists.
"Scary" Beagle Street ad escapes ban
by James Swift,
02 January 2015, 11:10AM
Beagle Street has avoided censure after the Advertising Standards Authority received more than 100 complaints that the life insurance company's TV ad was scaring children.
MBE for RAB's Mark Barber
by Gurjit Degun,
02 January 2015, 10:19AM
MBE for RAB's Mark Barber
Mark Barber, the planning director at the Radio Advertising Bureau, has received an MBE for services to commercial radio in the New Year Honours list.
20th Century Fox sponsors Kiss FM UK in six-figure deal
by Gurjit Degun,
02 January 2015, 11:16AM
20th Century Fox sponsors Kiss FM UK in six-figure deal
20th Century Fox is sponsoring Kiss FM UK, the Bauer Media radio station, in a six-figure deal promoting the cinema release of 'Kingsmen: The Secret Service'.
Royal Navy recruitment push highlights personal qualities the career brings
by Gurjit Degun,
27 December 2014, 12:01AM
Royal Navy recruitment push highlights personal qualities the career brings
The Royal Navy has launched a national recruitment campaign with an ad highlighting the personal qualities joining the force brings.
HSBC uses emotive ad to relaunch bank account on Christmas Day
by Gurjit Degun,
25 December 2014, 12:01AM
HSBC uses emotive ad to relaunch bank account on Christmas Day
HSBC is relaunching one of its bank accounts with a new global campaign focusing on helping young people achieve their ambitions.
Top 10 most-read Campaign news
by Gurjit Degun,
24 December 2014, 08:07AM
Top 10 most-read Campaign news
A round-up of actor Jean Claude Van Damme's most epic ads is the most-read news story of 2014 on Campaign. We look at the top 10.
Top 10 most-viewed The Work
by Gurjit Degun,
24 December 2014, 08:44AM
Top 10 most-viewed The Work
Haribo's "awkward kiss" by Quiet Storm is the most-viewed Work story of the year on Campaign. The top 10 features another Haribo spot, and ads created by Isobel, Fallon, and Wieden & Kennedy.
Promoted
Campaign CityLive Challenge: Where smart tech meets street fun
by Suzanne Bidlake,
04 December 2014, 09:00AM
Campaign CityLive Challenge: Where smart tech meets street fun
A crowdsourced marathon between interactive screens that timed runners and shared their congratulatory selfies is named the winner of the Campaign CityLive Challenge.
Looking for utopia with agencies in Amsterdam
by Philip Smith,
04 December 2014, 09:00AM
Looking for utopia with agencies in Amsterdam
Collaboration, content and effectiveness were three of the big issues on the agenda as our agency partners met around the table for Campaign's third Adland in Amsterdam debate.

________

Also in the news

E-cigarettes were the fastest growing supermarket product of 2014
by Charlotte McEleny, 02 January 2015, 10:55AM
The 2015 detox plan that marketers need to follow
by Helen Edwards, 02 January 2015, 07:00AM
Airbnb creates 'pay if forward' social media campaign
by Sara Spary, 30 December 2014, 11:01AM
Latest Jobs
Senior Digital Project Manager (Agile)
£50000 - £55000 per annum + Benefits, London
Studio Manager
£40000.00 - £50000.00 per annum, City of London
Project Director
£65000 - £75000 per annum + benefits, London
Digital Business Director
Negotiable, London
Media Manager (Communications Planning)
Negotiable, London
More Jobs

Latest Work

CompareTheMarket.com "farewell" by VCCP
02 January 2015, 12:06PM
CompareTheMarket.com
Aleksandr and Sergei wave goodbye to their adopted son, Oleg, in Comparethe market.com s Christmas TV ad. VCCP created the ad, in which Aleksandr and Sergei decide to let baby Oleg stay with a mob of meerkats in Africa, while they return home. The ad...
Brittany Ferries "any" by Bray Leino
02 January 2015, 09:32AM
Brittany Ferries
Brittany Ferries has launched an integrated TV, digital and press campaign that follows on from last year s "curiosity can take you anywhere" ads. Bray Leino created the campaign for the ferry company. The spot first started airing on 28 December and...
Gordon's "#GordonTheBoar" by Bartle Bogle Hegarty
02 January 2015, 09:58AM
Gordon's
Gordon s has launched a new TV campaign featuring a dancing man boar. Bartle Bogle Hegarty created the campaign, in which the boar, called Gordon, dances around his apartment while fixing a couple of gin and tonics. The ad is part of Gordon s 2 mill...
Manage my bulletins Unsubscribe from bulletin
© Haymarket Media Group Ltd.

No comments:

Post a Comment