Dispatches - The biggest stories on Marketing in the last seven days

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Dispatches , 03rd January 2015

BHF marketer Betty McBride and Camelot's Dianne Thompson among those on New Year Honours list Bookmakers to run responsible gambling messages across TV ads Weight Watchers kicks off 2015 campaign with Boxing Day ad Aldi 'Swap and Save' campaign gets second ASA ad ban 'Scary' Beagle Street ad escapes ban Government goes for 'Pavlovian disgust' with £2.4m anti-smoking campaign Government unveils first 'Dry January' marketing campaign E-cigarettes were the fastest growing supermarket product of 2014 Airbnb creates 'pay it forward' social media campaign HSBC rolls out 'pink ladies' TV ad for launch of Advance bank account Crabbie's replaces 1950s-style ads with 'Refreshingly Adventurous' campaign JOBS BOARD Account Manager , Limelight PRCompetitive , London (Greater) Marketing Manager , Fidelity Worldwide InvestmentDependent on Experience , Surrey Marketing & Communications Executive , AF SelectionUp to £25,000 , Derbyshire SEO Manager , Dot-Gap£38k , London (Central), London (Greater) Associate Director (Communications Planning) , SaltNegotiable , London

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