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| | Latest news
| | | | | Sony Mobile is reviewing its global creative business, which is currently handled by Adam & Eve/DDB. | | | | | | Heineken is preparing to kick off a search for a new global creative agency for Desperados, its tequila-flavoured beer. | | | | | | Until last week, the most thrilling thing to come out of Grey London was e-mail-gate (search Garry Lace on Campaignlive - God, this industry used to be a jaw-dropper). | | | | | | Tic Tac, the confectionery brand owned by Ferrero, has appointed Aesop as its lead creative agency without a pitch. | | | | | | TUI, the travel group, has appointed Rainey Kelly Campbell Roalfe/Y&R to handle its pan-European creative account. | | | | | | Vodafone, the mobile phone network, is on the hunt for an agency to handle customer relationship marketing. | | | | | | PHD and Drum won Best Use of TV Innovation and the Grand Prix for "The Lego Movie ad break" at the Thinkbox TV Planning Awards, held in association with Campaign and Media Week. | | | | | | Kazam, the mobile phone manufacturer, is on the hunt for a creative agency to promote the brand in "key markets" in Europe. | | | | | | Caitlin Ryan, the group executive creative director at Karmarama, is leaving the agency in the summer. | | | | | | Farrah Storr, the editor of Women's Health, has been named as the new editor at Cosmopolitan. | | | | by Douglas Rozen 02 July 2015 | | | | There's significant correlation between ROI and good mobile creative, as long as brands rethink their approach to mobile advertising, writes the chief innovation officer at Meredith Xcelerated Marketing. | | | | | | |
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