New rules for vloggers; Guillaume Herbette to take key role at Publicis Worldwide and MSL Group; Honda 'speed-reading' ad banned for encouraging fast driving

View in web browser   |   Add to safe senders Daily News 19th August

New rules for vloggers outlined by ads regulator 19 August 15, Omar Oakes The Advertising Standards Authority has produced new guidance for vloggers who promote products online, following a ban on a series of ads for Oreo last year.   Guillaume Herbette to take key role at Publicis Worldwide and MSL Group 18 August 15, Kate Magee Arthur Sadoun, the global chief executive of Publicis Worldwide, has appointed Guillaume Herbette to be one of his key lieutenants.   Honda 'speed-reading' ad banned for encouraging fast driving 19 August 15, Omar Oakes Honda's 'speed-reading' TV spot has been banned by the ads watchdog because it encouraged dangerous or irresponsible driving.   Breakfast Briefing: Google's new ventures, Sainsbury's price matching, Uber and Which? 19 August 15, Shona Ghosh and Sara Spary Welcome to Marketing's morning briefing, a daily shot of news and a recap of the best longer reads and videos. In today's news, Google launches the internet of things ready router, Sainsbury's brings price... read more   Grey London's Nils Leonard: use creativity to make something that matters in the world 19 August 15, Nils Leonard Nils Leonard, chairman and chief creative officer of Grey London, on how brands and agencies can revive and act on their ambition to change the world by entering, influencing and contributing to popular... read more   If you want to create something new and original , just copy 19 August 15, Mark Earls Original, effective ideas don't just pop, fully formed, into our minds; the thought process has to start somewhere, and is usually sparked by someone else's thinking, writes Mark Earls   Sports drought causes Chime profits to fall 18 August 15, James Swift Chime Communications' profit before tax for the first half of 2015 was £14 million, down 15 per cent on the same period in 2014.   Mel Exon: Apple Music will make us sit back and listen 19 August 15, Mel Exon While Apple's entrance into music streaming may initially have appeared little more than a me-too move, it could well prove to be far more than that, writes Mel Exon   Tinder vs Ashley Madison: how to turn customers on after a bad date 18 August 15, Tash Whitmey Dating sites Tinder and Ashley Madison have not been very lucky in love lately but they've dealt with the rejection in very different ways, says Tash Whitmey, CEO of Havas Helia.   What, if anything, does the Amazon exposé prove? 18 August 15, Sara Spary Amazon has recovered from a scandal or two and yet the average consumer, who isn't involved in workers rights or tax avoidance campaigning, seems to give the brand a slap on the wrist but forgive its alleged... read more   Adidas work shortlisted in Big Awards' Sport, Travel & Leisure category 18 August 15, Brittaney Kiefer Ten different agencies are shortlisted with a single entry each for the Sport, Travel & Leisure category of the Campaign Big Awards.   Asda's chief marketer says brand campaign is delivering despite 4.7% sales drop 18 August 15, Sara Spary Asda reported a 4.7% dip in like for like sales for the second quarter, a figure CEO Andy Clark described as disappointing as he said the brand had reached its "nadir".   Twitter is on the front line of social media's intimacy issues 18 August 15, Rob Smigielski Twitter is overhauling its direct messaging functionality, but it's not the only one wanting to provide a way for users to get closer to one another in private, writes Robb Smigielski, executive creative... read more   Economist launches ad to highlight editorial independence 18 August 15, Omar Oakes The Economist Group, the publisher of The Economist, has launched a subscription campaign to highlight its editorial independence following its announced sale by Pearson last week.   BT Sport signs footballer Harry Kane 18 August 15, Shona Ghosh Tottenham Hotspur striker Harry Kane is the latest football star to work for BT Sport, signing up to appear in TV ads and as a pundit on shows.                 User Experience Analyst (UX)   Competitive Dyson, United Kingdom   Digital Project Manager   Competitive Dyson, United Kingdom   Digital Quality Lead   Competitive Dyson, United Kingdom   Account Manager   Up to £32,000 Live and Breathe, London (Central), London (Greater)   User Experience (UX) Designers, Global Software Delivery   Competitive HSBC, London               See all jobs

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