This week's most read news and best ad campaigns: John Lewis reveals new ad, Ogilvy UK CEO to depart, BBC seeks agency for Christmas campaign

view in web browser add to safe senders list August 29, 2015 Campaign Saturday Shot

This week's most read news and best ad campaigns Most read news John Lewis Insurance launches reckless ballerina ad Maisie McCabe John Lewis Insurance has launched a campaign starring a young girl enthusiastically dancing around her house to Elton John's Tiny Dancer. Cheryl Giovannoni to leave Ogilvy & Mather Maisie McCabe Cheryl Giovannoni, the chief executive of Ogilvy & Mather London, is leaving the agency after two years. BBC One hunts agency for Christmas social campaign Kate Magee The BBC is considering its agency options for a campaign to promote BBC One at Christmas. Burger King offers McDonald's chance to make 'McWhopper' together Grace French Burger King has offered its rival McDonald's the chance to mark this year's International Peace Day by creating a 'McWhopper' burger together. 'Life is flat unless you shake it', says Orangina in new brand campaign Kate Magee Orangina is encouraging consumers to shake up their lives, in a new brand campaign inspired by its French heritage. McCoy's urges men to 'go bold' by singing pop songs in public James Swift McCoy's is urging men to cast off traditional notions of masculinity, "go bold" and do whatever they feel like, in a new campaign. Visa picks Starcom to run global media account Omar Oakes and Matthew Rothenberg Visa has awarded Starcom Mediavest Group its $200 million global media account following a competitive pitch. Northern Ireland's tourist board releases £14 million ad tender James Swift The Northern Ireland Tourist Board has put out a £14 million public contract to find an advertising and design agency. 101 boosts creative team with CP&B hire James Swift 101 has hired one of Crispin Porter & Bogusky London's creative directors, Joe Bruce, as a creative. Watch the brilliantly dismal ad for Banksy's Dismaland Sarah Shearman Artist plugs his new "bemusement park," where the magic never ends (for five weeks only) Lyst picks Anomaly to run ad account Grace French Lyst, the global fashion e-commerce platform, has appointed Anomaly to its global ad account after a competitive pitch. Watch: MEC takes over rugby stadium to cook for London's vulnerable Helen Hoddinott Five hundred staff members from media agency MEC teamed up with the charity FareShare last week to prepare meals for 5,000 vulnerable Londoners. Made.com launches first 'unified brand' campaign James Swift Made.com, the online furniture retailer, has released its first ad campaign since hiring a suite of agencies to unify its brand. VCCP and Saatchi & Saatchi freelance designer wins Fringe comedy award James Swift A former freelance digital designer, who worked at Saatchi & Saatchi and VCCP, has won channel Dave's award for the best joke of the Edinburgh Fringe festival. Speed of ad tech evolution makes collaboration vital, says AOL UK MD Hamish Nicklin Writing for Campaign, following Microsoft's transfer to AOL of its global ad sales team, AOL UK's managing director says marketers are increasingly demanding a single, holistic view of the customer journey. Top Work John Lewis Insurance "tiny dancer" by Adam & Eve/DDB John Lewis Insurance has launched a campaign starring a young girl enthusiastically dancing around her house to Sir Elton John's Tiny Dancer. Orangina "c'est shook" by Grey London Orangina is encouraging consumers to shake up their lives, in a new brand campaign inspired by its French heritage. Under Armour "anthem" by Droga5 The basketball player Steph Curry, the golfer Jordan Spieth and the dancer Misty Copeland star in a new ad for the sportswear brand Under Armour. British Heart Foundation "classroom" by DLKW Lowe Whether you're watching TV, on your mobile or browsing the web, The British Heart Foundation will find a way to tug at your heart strings with its new campaign against heart disease. Pepsi Max "friend finder" by Abbott Mead Vickers BBDO Pepsi Max has released a film online showing what would happen if it were able to create a drone service that finds lost friends at festivals. Land Rover "we deal in real" by Rainey Kelly Campbell/Roalfe Y&R Staff Land Rover is an official partner of Rugby World Cup 2015, which is being held in the UK, and has released an ad celebrating the game at the grass roots. Carphone Warehouse "Miami" by Brothers and Sisters Keith Lemon, the comedy creation of Leigh Francis, visits Miami and ridicules the locals in his newest ad for Carphone Warehouse. Nike "play loud" by Wieden & Kennedy Tokyo Nike's new TV spot in South Korea challenges the assumption that sport is a distraction to the tried-and-tested routes to success. Campaign Jobs Content Manager - Audi Competitive Audi, Milton Keynes, Buckinghamshire Brand and Campaigns Executive Up to £33,000 pa plus benefits (salary dependent on experience) Institute of Customer Service, London SE1 (London Bridge) SEO Manager - Entertainment Brand £30000 - £40000 per annum + Private Healthcare, Pension etc. Ultimate Asset, West End Senior Creative Designer #PROPERTYBRANDING £40000 - £50000 per annum Creative Recruitment, London See all jobs

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