Tuesday 25 August 2015

Ogilvy & Mather CEO to leave, BBC One hunts agency for Christmas social campaign and Northern Ireland's tourist board releases £14 million ad tender

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Brand Republlic
Daily News 25th August
 
Cheryl Giovannoni to leave Ogilvy & Mather Cheryl Giovannoni to leave Ogilvy & Mather
25 August 15, Maisie McCabe
Cheryl Giovannoni, the chief executive of Ogilvy & Mather London, is leaving the agency after two years.
 
BBC One hunts agency for Christmas social campaign BBC One hunts agency for Christmas social campaign
24 August 15, Kate Magee
The BBC is considering its agency options for a campaign to promote BBC One at Christmas.
 
Northern Ireland's tourist board releases £14 million ad tender Northern Ireland's tourist board releases £14 million ad tender
25 August 15, James Swift
The Northern Ireland Tourist Board has put out a £14 million public contract to find an advertising and design agency.
 
Beer with Kung Fu schnitzel? British Beer Alliance outdoor ads poke fun at street food Beer with Kung Fu schnitzel? British Beer Alliance outdoor ads poke fun at street food
25 August 15, Grace French
The British Beer Alliance, the umbrella body representing the beer industry, has launched a new series of digital outdoor ads as part of its £10 million 'there's a beer for that' campaign.
 
5 YouTube, Facebook and Vine creators brands should know about 5 YouTube, Facebook and Vine creators brands should know about
24 August 15, Patrick Walker, Rightster
Does your knowledge of independent online video talent on social extend as far as Zoella? Fear not, we've asked Rightster to spotlight five hot shot creators.
 
McCoy's urges men to 'go bold' by singing pop songs in public McCoy's urges men to 'go bold' by singing pop songs in public
25 August 15, James Swift
McCoy's is urging men to cast off traditional notions of masculinity, "go bold" and do whatever they feel like, in a new campaign.
 
Breakfast Briefing: iPhone 6c launch, Ashley Madison suicide probe, Lidl 'loyalty scheme' Breakfast Briefing: iPhone 6c launch, Ashley Madison suicide probe, Lidl 'loyalty scheme'
25 August 15, Sara Spary
Welcome to Marketing's morning briefing, a daily shot of news and a recap of the best longer reads and videos. In today's news Ashley Madison is being investigated after reports the cyber security breach... read more
 
Charities, government, and air force feature in Public Service shortlist for Campaign Big Awards Charities, government, and air force feature in Public Service shortlist for Campaign Big Awards
24 August 15, Grace French
Nine agencies are in the running to win the Public Service category for this year's Campaign Big Awards, for which the final shortlists revealed today.
 
Football and high street retailers lead Fashion category in Campaign Big Awards Football and high street retailers lead Fashion category in Campaign Big Awards
24 August 15, Omar Oakes
Sportswear, headphones and high street fashion brands have seen their ads nominated for a Campaign Big Award this year.
 
Grey dominates Campaign Big's Media & Entertainment shortlist Grey dominates Campaign Big's Media & Entertainment shortlist
24 August 15, Brittaney Kiefer
Grey London leads the Media & Entertainment shortlist for the Campaign Big Awards, with seven of the 12 finalists in the category.
 
Agencies must put up or be shut out Agencies must put up or be shut out
25 August 15, Ross Farquhar
Agencies must take a lesson or two from management consultants if they want to become their clients' trusted advisors, says Ross Farquhar, a partner at 101.
 
Why creatives should always consider working abroad Why creatives should always consider working abroad
25 August 15, Ted Royer
Throw yourself into another culture to better understand yourself and your audience, says the chief creative officer of Droga 5.
 
Madden 16 kicks off with blockbuster movie spoof Madden 16 kicks off with blockbuster movie spoof
24 August 15, Adam Olson
Video game series releases trailer lampooning film clichés
 
British Heart Foundation "classroom" by DLKW Lowe British Heart Foundation "classroom" by DLKW Lowe
24 August 15,
Whether you're watching TV, on your mobile or browsing the web, The British Heart Foundation will find a way to tug at your heart strings with its new campaign against heart disease.
 
Toyota 'Fueled by Lemonade' by Droga5 Toyota 'Fueled by Lemonade' by Droga5
24 August 15, Adam Olson
Continuation of series shows how the summertime drink can power a car
 
Under Armour 'Rule Yourself' by Droga5 Under Armour 'Rule Yourself' by Droga5
24 August 15, Adam Olson
Ad for athletic wear company celebrates practice and self-discipline
 


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