This week's most read news and best ad campaigns: Honda ad banned, Rubicon launches surreal TV spot, How to tackle digital advertising issues

view in web browser add to safe senders list August 22, 2015 Campaign Saturday Shot

This week's most read news and best ad campaigns Most read news Honda 'speed-reading' ad banned for encouraging fast driving Omar Oakes Honda's 'speed-reading' TV spot has been banned by the ads watchdog because it encouraged dangerous or irresponsible driving. Rubicon launches surreal TV spot featuring daydreaming couple James Swift A young couple is transported to a sandy paradise after sipping on a mango Rubicon in the surreal new TV spot for the fruit drink. How do we tackle digital advertising issues? Clarity, consensus and investment Sarah Treliving MediaCom's head of digital says technology is not the whole answer and smart digital media planners are still crucial to effective online advertising. Fox/Channel 4 deal sees Cara Delevingne movie featured in Made in Chelsea LA Omar Oakes Channel 4 Sales has partnered with 21st Century Fox in a product placement deal for E4's Made in Chelsea LA, which will feature footage from the studio's new movie, Paper Towns. Adam & Eve/DDB, BBH and TBWA\London lead way in Retail shortlist for Campaign Big Awards Omar Oakes Adam & Eve/DDB, BBH, and TBWA\London have received the most entries in the shortlist for the Retail category in this year's Campaign Big Awards. Visa Europe calls global pitch James Swift Ad agencies are competing to promote company's role as sponsor of 2016 Olympics John Lewis Insurance launches reckless ballerina ad Maisie McCabe John Lewis Insurance has launched a campaign starring a young girl enthusiastically dancing around her house to Elton John's Tiny Dancer. New rules for vloggers outlined by ads regulator Omar Oakes The Advertising Standards Authority has produced new guidance for vloggers who promote products online, following a ban on a series of ads for Oreo last year. Sky in talks with creative networks Maisie McCabe Sky, the pay-TV broadcaster, is speaking with advertising agency networks about its creative requirements. Coca-Cola selects WPP agency team for global campaign Brittaney Kiefer Coca-Cola has selected three WPP agencies to lead the next global marketing campaign for its flagship brand. Adam & Eve/DDB leads the shortlist for car ads in Campaign Big Awards Omar Oakes Adam & Eve/DDB received the most nominations in the shortlist for the Automotive category for the Campaign Big awards. British Airways hunts agency for CRM brief James Swift British Airways is hunting for an agency to manage analytics for its CRM programmes. Bathstore's brand campaign shows bathroom is where big things happen James Swift Bathstore stresses how life's biggest events happen in bathrooms, in its first campaign since appointing Saatchi & Saatchi as its creative agency. AMV BBDO leads Alcohol shortlist for 2015 Campaign Big Awards Kate Magee Abbott Mead Vickers BBDO has received the highest number of nominations in the Alcohol category in this year's Campaign Big Awards. MEC brings in Possible's strategy director to lead digital Omar Oakes MEC Global Solutions, the international arm of MEC, has appointed Chien-Wen Tong as the media agency's first head of digital strategy. Top Work Hostelworld "hostelling with Chris Eubank" by Lucky Generals Youth Hostelling with Chris Eubank, arm wrestling with Chas and Dave, monkey tennis: just some of the desperate ideas pitched by Alan Partridge to the head of programming at the BBC during an episode of sitcom I'm Alan Partridge. Levi's "beautiful morning" by FCB West Levi's says its new spot is a "current take on a classic Levi's" commercial and features a more modern protagonist. Bathstore "duck" by Saatchi & Saatchi Bathstore stresses how life's biggest events happen in bathrooms, in its first campaign since appointing Saatchi & Saatchi as its creative agency. Honda "ignition" by Wieden & Kennedy London Honda's new campaign features the voice of the Formula One legend Ayrton Senna. Lenor "ode to clothes" by Grey Düsseldorf Lenor has launched a European YouTube channel. Rubicon "believe in beach" by BMB AG Barr has big plans for its Rubicon juice drink. Confused.com "dance, Brian, dance" by Publicis London You're nothing in the insurance-comparison game without a famous advertising mascot. Private view: Chris and Siân Wilkins and Bob Hoffman Chris and Siân Wilkins and Bob Hoffman review ads by DC Shoes, Lexus, Calvin Klein, Lucozade and HP. Campaign Jobs Insight and Product Manager Competitive Dyson, United Kingdom User Experience Analyst (UX) Competitive Dyson, United Kingdom Digital Project Manager Competitive Dyson, United Kingdom Digital Quality Lead Competitive Dyson, United Kingdom See all jobs

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