YouTubers and brands, UK mobile shopping, BBC One social campaign, niche audiences, digital video advertising

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YouTubers & brands: how to work with vloggers including TomSka 24 August 15, Georgina Brazier Marketing spoke to vloggers, including TomSka, about working with brands on their channel at this year's YouTube convention in London.     24 August 15 Infographic: UK m-commerce expected to rise 78% YOY (Thinkstock) The growth of mobile shopping will be no surprise to anyone, as the rise of mobile usage continues to dominate the headlines. Delivery service 13ten has released the latest data on mobile... read more   24 August 15 Three steps for engaging a niche audience online (Mario Tama/Thinkstock) Consumers are presented with an exorbitant amount of choices when it comes to product – the eco-friendly version, the organic version, the cost-effective version and the list... read more   24 August 15 Are you paying attention at the back? (Chung Sung-Jun/Thinkstock) Albert Einstein's driver used to sit at the back of the hall at each of his lectures. After several years, Einstein used to joke that the driver had heard the lecture so many... read more   24 August 15 The Daily Poke: Every cloud We Brits love a tipple. But why sip, when you can inhale? From their emerald green boating lake on top of Selfridge's to The Guinness Tasting Rooms in Dublin, Bompas & Parr have become well known... read more     BBC One hunts agency for Christmas social campaign 24 August 15, Kate Magee The BBC is considering its agency options for a campaign to promote BBC One at Christmas.   The future of digital video advertising 24 August 15, Teads After conducting a survey of 529 decision-makers at advertiser, agency and media companies in Argentina, France, Germany, Italy, Mexico, Spain, UK and the US, the Teads team presents the results from their... read more   Speed of ad tech evolution makes collaboration vital, says AOL UK MD 24 August 15, Hamish Nicklin Writing for Campaign, following Microsoft's transfer to AOL of its global ad sales team, AOL UK's managing director says marketers are increasingly demanding a single, holistic view of the customer journey.   The Dandy Lab: not just a shop but a laboratory for retail tech 24 August 15, Helen Hoddinott Part menswear store, part testing platform for retail technology, The Dandy Lab in Spitalfields is London's newest interactive shopping experience.                 Business Director   £80k - £85k Direct Recruitment, London (Central), London (Greater)   Response Media Director (Digital&TV)   £60k Dot-Gap, London Central   Loyalty Campaign Manager - M&S Retail   Competitive HSBC, London (Greater)   Head of Corporate Communications   Competitive package with a range of benefits UEFA, Nyon, Switzerland (CH)   Insight and Product Manager   Competitive Dyson, United Kingdom   User Experience Analyst (UX)   Competitive Dyson, United Kingdom   Digital Project Manager   Competitive Dyson, United Kingdom   Digital Quality Lead   Competitive Dyson, United Kingdom   Head of Marketing Insight, Strategy and Propositions   circa £63,000 Ordnance Survey, Southampton   Planning, Projects & Events Consultant   Negotiable Sky, Middlesex               See all jobs

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