Wednesday 17 February 2016

Andy Jeal to leave Dentsu Aegis Network; Publicis Groupe loses $900m Walmart media in America; Havas Media wins Vita Coco; Chanel; The Economist; Huffington Post; My Media Week

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Media AM Bulletin
17th February 2016
Andy Jeal to leave Dentsu Aegis Network
Andy Jeal to leave Dentsu Aegis Network
Andy Jeal, the joint managing partner of Dentsu Aegis Network in Manchester and co-founder of the agency's predecessor MediaVest Manchester, is leaving the business.
Publicis Groupe loses $900 million Walmart media account in North America
Publicis Groupe loses $900 million Walmart media account in North America
Publicis Groupe has suffered the loss of another major media account after being dropped by Walmart, just two months after the agency group lost Procter & Gamble.
Havas Media picks up Vita Coco Euro account
Havas Media picks up Vita Coco Euro account
Vita Coco, the coconut products brand owned by All Market, has taken on Havas Media to handle its media planning and buying business across EMEA.
Chanel Fragrance signs content deal with i-D.co
Chanel Fragrance signs content deal with i-D.co
Chanel Fragrance is partnering with Vice Media to create original content on i-D.co, the fashion and lifestyle title.
The Economist to launch bi-monthly lifestyle title
The Economist to launch bi-monthly lifestyle title
The Economist is launching a bi-monthly lifestyle magazine called 1843 aimed at readers relaxing at the weekend or whilst on holiday.
The Huffington Post UK offers free ad to children's charity
The Huffington Post UK offers free ad to children's charity
The Huffington Post UK is offering a day of free ads to a children's charity as the Duchess of Cambridge guest edits the title tomorrow.
My Media Week: Viktoria Degtar
My Media Week: Viktoria Degtar

We sneak a peek into the diary of Viktoria Degtar, the new commercial director at Bloomberg Media, who joins the business as it lands a lucrative content-led deal.

10 Reasons Why Cross-Channel Marketing is Not Rocket Science The modern-day customer path is not linear, the funnel is defunct, and brands are increasingly changing how they view the customer. So what can we actually do about it?
Presented by Adobe and Brand Republic Insight
Ben Hughes to leave Financial Times after 33 years
Ben Hughes to leave Financial Times after 33 years
Ben Hughes, the global commercial director and deputy chief executive at the Financial Times, is leaving the business in July after 33 years.
ITV appoints Sir Peter Bazalgette as chairman
ITV appoints Sir Peter Bazalgette as chairman
ITV has appointed Sir Peter Bazalgette as its non-executive chairman, replacing Archie Norman.
Hilton launches global TV ad encouraging people to book directly
Hilton launches global TV ad encouraging people to book directly
Hilton Worldwide, the hotel owner, has launched a global campaign encouraging people to book directly instead of using third party sites.
Latest blogs
Super Bowl 50: which brands flew and flopped on social media?
Super Bowl 50: which brands flew and flopped on social media?
This year's American football spectacle showed the effectiveness of social activations – from free pizza from Papa Johns, to a $1m prize from Esurance.
How brands can win the ad tech power game
How brands can win the ad tech power game
Brands, publishers and ad tech companies are making big strategic moves into digital advertising in order to conquer a key segment of a market that has grown – and continues to grow – very fast.
My Media Week: Karl Weaver
My Media Week: Karl Weaver

From tapas overload with Carat’s new global chief to an acquisition opportunity, we join Karl Weaver, the chief executive of Dentsu Aegis Network’s marketing effectiveness arm, Data2Decisions.

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