Tuesday, 16 February 2016

ITV appoints Sir Peter Bazalgette as chairman; Stephen Fry fronts Missing People campaign; BBC Three ends life as a broadcast TV channel

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Brand Republlic
Daily News 16th February
 
ITV appoints Sir Peter Bazalgette as chairman

ITV appoints Sir Peter Bazalgette as chairman

16 February 16, Maisie McCabe

ITV has appointed Sir Peter Bazalgette as its non-executive chairman, replacing Archie Norman.

 
Stephen Fry fronts Missing People outdoor campaign

Stephen Fry fronts Missing People outdoor campaign

16 February 16, Grace Caffyn

Missing People, the independent charity that offers support for missing people and their families, has launched an digital outdoor campaign fronted by Stephen Fry to promote the UK's Child Rescue Alert... read more

 
BBC Three ends life as a broadcast TV channel ... and more

BBC Three ends life as a broadcast TV channel ... and more

16 February 16, Daniel Farey-Jones

Welcome to Marketing's Breakfast Briefing, a daily shot of news and a recap of the best longer reads and videos.

 
Volvo Cars launches ad for 2020 safety vision

Volvo Cars launches ad for 2020 safety vision

16 February 16, Gurjit Degun

Volvo Cars has created an ad to highlight its 2020 vision that no one should be killed or seriously injured in one of its new cars.

 
Hilton launches global TV ad encouraging people to book directly

Hilton launches global TV ad encouraging people to book directly

16 February 16, Gurjit Degun

Hilton Worldwide, the hotel owner, has launched a global campaign encouraging people to book directly instead of using third party sites.

 
Citroën to launch 'UK's first mosaic billboard'

Citroën to launch 'UK's first mosaic billboard'

15 February 16, Grace Caffyn

Citroën will unveil the UK's first 'mosaic billboard' this weekend to promote the car maker's C4 Cactus marque.

 
What the rise of voice search means for marketers

What the rise of voice search means for marketers

15 February 16, Emma Lyons

People have been able to 'talk' to their phones since Siri's introduction in 2011, but despite the advances and increased sophistication of the tech, and the growing number of appliances that we can now... read more

 
Helen Mirren returns for L'Oreal and says 'we've still got it'

Helen Mirren returns for L'Oreal and says 'we've still got it'

15 February 16, James Swift

Helen Mirren stars in her second TV ad for L'Oreal Paris', promoting the brand's new Age Perfect Golden Age cream.

 
Guinness continues 'Intolerant Champion' campaign with Foals and Rudimental

Guinness continues 'Intolerant Champion' campaign with Foals and Rudimental

15 February 16, Catherine Lafferty

Guinness is following up its 'Intolerant Champion' ad campaign based on legendary record producer John Hammond with a series of short films featuring pop acts discussing hislegacy.

 



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