Time Out rebrands, Instagram draws over 200,000 advertisers, Huawei picks UK media agency

 

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25th February 2016

Time Out rebrands and adds strapline Time Out, the listings guide and lifestyle title, is rebranding with a contemporary look as it aims to push its digital offering and introducing a strapline to its logo. Instagram attracts 200,000 brands Instagram, the photo-sharing social media platform owned by Facebook, has reached more than 200,000 advertisers. Channel 4 backed over TV funding deals Programme finance companies have come out in support of Channel 4 and criticised the veteran media auditor John Billett, after he accused the broadcaster in last week's Campaign of a conflict of interest over its deal with Group M. Maxus captures UK media account for Huawei Huawei, the Chinese tech giant, has appointed Maxus as its media agency in the UK. Havas Media Group UK picks Minshall for new chief talent officer role Havas Media Group UK has poached Saatchi & Saatchi's Darren Minshall as its chief talent officer in a newly created role. Mobile World Congress day three: the network capacity crunch The battle to upgrade mobile infrastructure with 5G will take time. MediaCom's global head of mobile explains how consumers and their handsets will cope. An "online-only" future? No thanks BBC Three and The Independent are going online but digital evangelists who think it means the death of "old media" will be proven wrong, says Peter Meikle of FleishmanHillard Fishburn. Pure TV brilliance from Warburtons The latest slice of TV excellence to scoop up a Thinkboxes award for TV advertising creativity.  Presented by Thinkbox and Marketing Magazine Ten things you need to know: Top Gear, Telegraph, Nabs Anomaly wins Top Gear, Telegraph hires chief customer officer, and more highlights from the ad and media industries this week. BBC Worldwide picks Anomaly for new-look Top Gear global campaign Anomaly London has won the brief to create a global campaign ahead of the new series of Top Gear. ITV takes over London Underground DOOH screens with play on Brit Awards 'cape gate' ITV is taking over all of the London Underground digital escalator screens with a cheeky play on Madonna's cape getting caught during a performance at the Brit Awards last year. Latest blogs My Media Week: Sam Finlay This week, Sam Finlay, the managing director at Time Inc UK Advertising, breakfasts with Unilever’s Keith Weed, learns that Time Inc has acquired Specific Media and Myspace owner Viant and avoids West Ham fans. Super Bowl 50: which brands flew and flopped on social media? This year's American football spectacle showed the effectiveness of social activations – from free pizza from Papa Johns, to a $1m prize from Esurance. How brands can win the ad tech power game Brands, publishers and ad tech companies are making big strategic moves into digital advertising in order to conquer a key segment of a market that has grown – and continues to grow – very fast. Account Manager , Primesight up to £35,000 per annum, London Account Director - Infamous social platform , Ultimate Asset £60000 - £61000 per annum, London Digital Sales Exec/Manager - top video network , MediaMigo Recruitment Limited £30-40k basic + comms + benefits (inc unique london office!), West London Agency Sales Director - exciting multi-platform tech , Ultimate Asset £70000 - £90000 per annum + strong bonus, West End Digital Sales Manager - game changing new ad product!! , MediaMigo Recruitment Limited £30-40k dep on experience + amazing comms and benefits, London (Central), London (Greater)

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