Tuesday, 16 February 2016

Ben Hughes to leave the FT; ITV appoints Bazalgette as chairman; talkSPORT; Citroen

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Media AM Bulletin
16th February 2016
Ben Hughes to leave Financial Times after 33 years
Ben Hughes to leave Financial Times after 33 years
Ben Hughes, the global commercial director and deputy chief executive at the Financial Times, is leaving the business in July after 33 years.
ITV appoints Sir Peter Bazalgette as chairman
ITV appoints Sir Peter Bazalgette as chairman
ITV has appointed Sir Peter Bazalgette as its non-executive chairman, replacing Archie Norman.
TalkSPORT promotes Adam Mills ahead of Virgin launch
TalkSPORT promotes Adam Mills ahead of Virgin launch
UTV Media has promoted Adam Mills, the sales director of talkSPORT, to the role of group sales director for national brands, ahead of the launch of Virgin Radio.
Citroën to launch 'UK's first mosaic billboard'
Citroën to launch 'UK's first mosaic billboard'
Citroën will unveil the UK's first 'mosaic billboard' this weekend to promote the car maker's C4 Cactus marque.
Stephen Fry fronts Missing People outdoor campaign
Stephen Fry fronts Missing People outdoor campaign
Missing People, the independent charity that offers support for missing people and their families, has launched an digital outdoor campaign fronted by Stephen Fry to promote the UK's Child Rescue Alert system.
10 Reasons Why Cross-Channel Marketing is Not Rocket Science The modern-day customer path is not linear, the funnel is defunct, and brands are increasingly changing how they view the customer. So what can we actually do about it?
Presented by Adobe and Brand Republic Insight
Hilton launches global TV ad encouraging people to book directly
Hilton launches global TV ad encouraging people to book directly
Hilton Worldwide, the hotel owner, has launched a global campaign encouraging people to book directly instead of using third party sites.
Stupid Cupid: the women St. Valentine forgot
Stupid Cupid: the women St. Valentine forgot
Valentine's Day advertising all but ignores anyone who's not a youthful 20-something, argues the global planning director at J Walter Thompson.
Boghossian and Anthology pick The Village for UK media
Boghossian and Anthology pick The Village for UK media
The Village Communications has picked up the media planing and buying account for Boghossian, the Geneva-based jeweller, and Anthology, a property developer in London.
Latest blogs
Super Bowl 50: which brands flew and flopped on social media?
Super Bowl 50: which brands flew and flopped on social media?
This year's American football spectacle showed the effectiveness of social activations – from free pizza from Papa Johns, to a $1m prize from Esurance.
How brands can win the ad tech power game
How brands can win the ad tech power game
Brands, publishers and ad tech companies are making big strategic moves into digital advertising in order to conquer a key segment of a market that has grown – and continues to grow – very fast.
My Media Week: Karl Weaver
My Media Week: Karl Weaver

From tapas overload with Carat’s new global chief to an acquisition opportunity, we join Karl Weaver, the chief executive of Dentsu Aegis Network’s marketing effectiveness arm, Data2Decisions.

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