Listen to the Marketing Mind podcast - episode six: taste in advertising + Peach, Tesco, Super Bowl & Coca-Cola

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Marketing Daily , 08th February 2016

Listen to the Marketing Mind podcast - episode six: taste in advertising Will social network Peach be fruitless or an enticing marketing opportunity? Tesco matches singles based on shopping basket contents for Valentine's Day push Doritos, Pepsi and Pokemon most mentioned brands during Super Bowl No one remembers Coca-Cola's new strapline even when standing in front of it Doritos' 'Ultrasound' ad takes Super Bowl 2016 shares crown, ending Budweiser's dominance Yahoo's marketing boss on football, millennials and the 'super-hip' Tumblr space Student animators produce 49 films for BBC TV Licensing 'excuses' contest Why can't brands make every ad a 'Super Bowl ad'? Is it the place of brands to test the boundaries of taste? Lessons from American Girl: How the doll empire gave me a breathtaking brand lesson BMW's latest ad falls short on style and the spirit of adventure Be a one-hit wonder: 5 things I wish I'd learned earlier in my career Protein World plays the controversy card, but can it ride out all the Twitterstorms? Adidas champions female athletes in 'I'm here to create' campaign Tesco sorry for less than 'awsome' grammar gaffes on babywear... and more British Gas, EE and Telefonica: Unleash the Power of Customer Insight at Big Questions Live Presented by MARKETING & IBM JOBS BOARD Freelance 3D Maya Visualiser - Retail - Agency London , Network Career Consultants£300 - £350 per day , London Acquisition Manager , Direct Recruitment-Client Side£45-48,000 + bonus + bens , London (Central), London (Greater) Head of Marketing , EMR | Specialist Marketing Recruitment£90000 - £100000 per annum , London Account Manager , Direct Recruitment- Account Handling£28K , London (Central), London (Greater) Account Manager | Creative Agency | Direct and Digital , Lucky7 RecruitmentUp to £30,000 per annum plus benefits , London (Central), London (Greater)

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